UX/UI Lead, Subscription Experience Architect (Remote)

Bobbie Baby, Inc.; Northern (KY); Hybrid; USD 126,000 - 149,000; Full time

Benefits offered by this job

Competitive stock options

401k with employer match

Medical, dental, and vision insurance

US-based remote work model

Flexible Time Off

Holidays and paid parental leave

Bobbie subscription

Internet stipend

Job summary

Bobbie is seeking an experienced UX/UI Lead to own end-to-end design for our subscription and ecommerce experiences. You will partner with the Director of Digital Product, Product Managers, and Engineers to translate business goals into user-centric solutions, elevate design system standards, and mentor external contractors.

You’ll own the full subscriber journey, drive accessibility and WCAG practices, and collaborate with Creative, Platform, Lifecycle, and Brand to ensure a seamless Bobbie

Qualifications

• Extensive UX/UI design experience in subscription or recurring-revenue products.
• Portfolio showing end-to-end ownership from research to post-launch.
• Experience designing subscription-specific flows (billing, retention, lifecycle).
• Strong collaboration with Creative, Platform, Lifecycle teams.
• Expert-level Figma skills and scalable design systems.

Responsibilities

• Lead UX/UI for the full subscriber journey from signup to plan management.
• Design wireframes and flows across homepage, product, cart and checkout.
• Own design system hygiene, tokens, documentation, and scalability.
• Plan usability studies and A/B tests to improve conversion.
• Collaborate with Creative, Platform, Lifecycle, Brand for cohesive experiences.
• Manage external UX/UI contractors, briefs, and feedback.

Skills

UX Leadership

Subscription design

Figma

Cross-functional collaboration

WCAG accessibility

Tools

Figma

Job description

Bobbie is seeking an experienced UX/UI Lead to own end-to-end design for our subscription and ecommerce experiences. You will partner with the Director of Digital Product, Product Managers, and Engineers to translate business goals into user-centric solutions, elevate design system standards, and mentor external contractors.

You’ll own the full subscriber journey, drive accessibility and WCAG practices, and collaborate with Creative, Platform, Lifecycle, and Brand to ensure a seamless Bobbie