Brand Insights & Analytics Lead, US Oncology — Remote

Takeda Pharmaceutical Company Limited; Boston (MA); Remote; USD 161,000 - 243,000; Full time

Job summary

Takeda Pharmaceuticals USA, Inc. is seeking a Brand Insights & Analytics Lead for US Oncology to drive analytics, KPI development, and insights across brand teams.

The role emphasizes building data-driven strategies, collaborating with market research, and delivering actionable recommendations to leadership. Responsibilities include planning analytics workstreams, implementing segmentation and targeting, and presenting findings with clarity.

Qualifications

• Bachelor's degree in Computer Science or related field.
• At least 5 years of relevant work experience.
• Experience with SQL, Excel, Tableau, Python, and PowerPoint for analytics.
• Experience with predictive analytics and marketing mix modeling preferred.

Responsibilities

• Lead a proactive analytics approach to capture and understand brand needs and deliver insights.
• Develop and maintain brand KPIs and executive dashboards.
• Plan and execute core analytics workstreams including targeting, segmentation, and promotional analytics.
• Collaborate with market research and CI to align insights with business needs and competitive landscape.
• Present findings and recommendations to senior leadership; translate business rules into data-ready models.

Skills

SQL

Excel

Tableau

Python

PowerPoint

Education

Bachelor's degree in Computer Science or related field

Tools

Databricks

Job description

Takeda Pharmaceuticals USA, Inc. is seeking a Brand Insights & Analytics Lead for US Oncology to drive analytics, KPI development, and insights across brand teams.

The role emphasizes building data-driven strategies, collaborating with market research, and delivering actionable recommendations to leadership. Responsibilities include planning analytics workstreams, implementing segmentation and targeting, and presenting findings with clarity.