Brand Growth Associate - Confectionery & Snacks

Mars; Chicago (IL); On-site; USD 108,000 - 149,000; Full time

Job summary

Mars is seeking an Associate Brand Manager in Chicago to support the cell team in building brands and delivering the value creation plan. You will help lead cross-functional projects, assist in developing brand strategy, and execute marketing activities to reach sales and penetration targets.

This role requires 3+ years in marketing, a Bachelor’s degree (Masters preferred), and strong communication. You will analyze data, influence without authority, coordinate plans, and move initiatives

Qualifications

• Bachelor’s degree required. Masters preferred.
• Strong communication skills (oral, written) and presentation ability.
• Analytical skills with data mining and clear recommendations.

Responsibilities

• Analyze brand performance, competitive dynamics, and trends to inform plans.
• Influence brand strategy and growth opportunities using data.
• Monitor advertising and promotions budget and effectiveness.
• Conduct post-evaluation of activities to derive insights and lessons.
• Execute marketing plans with cross-functional collaboration and tracking.
• Develop growth levers such as price-pack and reach+.
• Collaborate with Customer Marketing to engage Sales and key customers.
• 参与 forecasting to understand brand and market trends and drive demand.

Skills

Strong communication

Interpersonal skills

Analytical skills

Project management

Biased toward action

Resilient problem solver

Education

Bachelor's degree

Master's degree (preferred)

Job description

Mars is seeking an Associate Brand Manager in Chicago to support the cell team in building brands and delivering the value creation plan. You will help lead cross-functional projects, assist in developing brand strategy, and execute marketing activities to reach sales and penetration targets.

This role requires 3+ years in marketing, a Bachelor’s degree (Masters preferred), and strong communication. You will analyze data, influence without authority, coordinate plans, and move initiatives