Branch Sales & Service Director - Client-Centric Growth

Northern Bank; Reading (MA); On-site; USD 74,000 - 100,000; Full time

Job summary

Northern Bank in Reading, MA seeks a Sales & Service Manager, AVP, to lead branch operations, drive revenue growth, and deliver white-glove client service. You will manage staff, coach teams, build relationships with clients and community partners, and ensure compliance.

This role blends on-floor leadership with proactive sales, relationship management, and disciplined process execution to grow the branch’s book of business.

Qualifications

• 3-5+ years of progressive experience in a sales and/or service management role, preferably in a branch, retail, or financial services environment.
• Demonstrated track record of meeting or exceeding sales goals and driving client satisfaction.
• Proven ability to lead, motivate, and develop a team in a fast-paced, client-facing environment.
• Strong communication and interpersonal skills with the ability to build rapport at all levels.
• Strong knowledge of bank compliance, KYC, BSA.

Responsibilities

• Oversee all day-to-day branch operations, ensuring processes, compliance standards, and service protocols are consistently executed.
• Champion an elevated, client-first service culture in every branch interaction — in person, phone, and digital.
• Identify and capitalize on sales opportunities presented by walk-in clients, inbound calls, and transactional interactions.
• Cultivate deep, trusted relationships with branch clients and key community stakeholders; conduct regular outreach.
• Maintain accurate client relationship data and activity logs within the CRM platform.

Skills

Sales leadership

Customer service

Relationship management

Communication

Compliance knowledge

CRM software

Tools

CRM software

Job description

Northern Bank in Reading, MA seeks a Sales & Service Manager, AVP, to lead branch operations, drive revenue growth, and deliver white-glove client service. You will manage staff, coach teams, build relationships with clients and community partners, and ensure compliance.

This role blends on-floor leadership with proactive sales, relationship management, and disciplined process execution to grow the branch’s book of business.