Beverage Trade & Market Development Manager (MS & AL)

Southern Glazer's Wine & Spirits; Mississippi; On-site; USD 85,000 - 120,000; Full time

Benefits offered by this job

Medical coverage

Dental plan

Vision plan

Flexible Spending Accounts

Life insurance

401(k)

Tuition assistance

Wellness program

Parental leave

Vacation accrual

Paid sick leave

Job summary

Southern Glazer's Wine & Spirits is seeking a marketing leader to shape supplier programs and drive regional brand strategy. You will lead marketing initiatives, coordinate cross-functional teams, and use data analytics to optimize ROI.

A strong candidate will manage budgets, pricing, and cross-channel performance while mentoring others. The role emphasizes collaboration with sales teams, leadership presence, and the ability to translate market intelligence into actionable plans across brands

Qualifications

• Bachelor’s degree in a related field and relevant experience are required.
• Five years of relevant experience are required or equivalent.
• Must be able to obtain industry licensing as needed.
• Valid driver license and auto-liability insurance required by state laws.

Responsibilities

• Create marketing programs for field use and present new ideas to leadership.
• Plan, execute and evaluate sales, promotions and brand marketing.
• Deliver marketing brand plans to management teams.
• Lead supplier planning initiatives and coordinate meetings with SGWS leadership.
• Ensure retail programs align with pricing, BI, and finance standards.
• Set program objectives and measure ROI with KPI scorecards.
• Oversee brand pricing and gross profit by channel.
• Manage local marketing funds and brand planning.
• Use analytics tools to identify market opportunities and trends.

Skills

Analytical skills

Verbal and written communication

Interpersonal skills

Leadership

Multitasking

Education

Bachelor’s degree in a related field

Tools

Tableau

ACD

EzFocus

Job description

Southern Glazer's Wine & Spirits is seeking a marketing leader to shape supplier programs and drive regional brand strategy. You will lead marketing initiatives, coordinate cross-functional teams, and use data analytics to optimize ROI.

A strong candidate will manage budgets, pricing, and cross-channel performance while mentoring others. The role emphasizes collaboration with sales teams, leadership presence, and the ability to translate market intelligence into actionable plans across brands