Beverage Sales Consultant — Territory & Merchandising

Johnson Brothers Liquor Company; Naples (FL); On-site; USD 55,000 - 75,000; Full time

Job summary

Johnson Brothers Liquor Company in Naples/Marco Island seeks a Sales Consultant to drive sales, manage routes, and promote our beverage brands across accounts.

You will conduct in-store tastings, merchandise displays, and support promotions to maximize brand visibility. A strong sales background, excellent communication, and a valid driver’s license are required, with a bachelor’s degree preferred.

Qualifications

• Wine and spirits knowledge preferred.
• Strong customer service and interpersonal skills.
• Proficient in MS Office and presentation software.
• Reliable with attention to detail and ability to multi-task.
• Valid driver’s license and access to a personal vehicle.

Responsibilities

• Strategies to achieve sales and merchandising objectives using pricing and product programming information.
• Visit accounts and cover daily routes with an established pattern.
• Analyze accounts and identify opportunities; complete surveys and ensure compliance.
• Deliver sales presentations highlighting displays, new products, and promotions.
• Monitor inventory and alert management to stock fluctuations and shortages.
• Assist with opening orders for new accounts and manage receivables.

Skills

Wine knowledge

Accounting basics

Customer service

Interpersonal skills

Communication skills

MS Office

Territory familiarity

Driver's license

Personal vehicle required

Education

Bachelor’s degree (related field)

High school diploma or equivalent

Job description

Johnson Brothers Liquor Company in Naples/Marco Island seeks a Sales Consultant to drive sales, manage routes, and promote our beverage brands across accounts.

You will conduct in-store tastings, merchandise displays, and support promotions to maximize brand visibility. A strong sales background, excellent communication, and a valid driver’s license are required, with a bachelor’s degree preferred.