Beverage Category Lead: Growth & Innovation

Starbucks; Seattle (WA); On-site; USD 180,000 - 260,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401(k) with company match

Tuition coverage program

Job summary

Starbucks seeks a Director, Beverage Category to lead the NA coffeehouse beverage strategy and portfolio health. You will guide innovation, commercialization, and platform development while managing a high-performing team to drive growth and relevance across our beverage lineup.

This executive role requires extensive cross-functional leadership, a strong business sense, and the ability to translate consumer insights into winning beverage experiences. Onsite four days a week at Starbucks.

Qualifications

• 10+ years in marketing, brand or product management with P&L responsibility.
• Lead development of new or existing products from concept to launch.
• Bachelor’s degree or 4+ years US military experience.

Responsibilities

• Own beverage portfolio health, growth opportunities and profitability.
• Lead seasonal calendars and GTM strategies from concept to launch.
• Develop 24–36 month beverage innovation roadmap.
• Grow platforms and translate insights into product strategy with Marketing.
• Lead cross-functional decisions and develop high-performing teams.

Skills

Marketing experience

Brand management

Product management

P&L responsibility

Education

Bachelor’s degree or military experience

Job description

Starbucks seeks a Director, Beverage Category to lead the NA coffeehouse beverage strategy and portfolio health. You will guide innovation, commercialization, and platform development while managing a high-performing team to drive growth and relevance across our beverage lineup.

This executive role requires extensive cross-functional leadership, a strong business sense, and the ability to translate consumer insights into winning beverage experiences. Onsite four days a week at Starbucks.