Senior Beverage Innovation & Go-To-Market Lead

Starbucks; Seattle (WA); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Health insurance

401(k) with company match

Tuition coverage (Starbucks College)

Stock program (Bean Stock)

Paid parental leave

Job summary

Starbucks is seeking a senior manager to lead the Beverage Category, shaping innovation, strategy, and go-to-market plans for new beverages across the U.S. The role emphasizes cross-functional collaboration with Product Development, Sourcing, Finance, Marketing, and Operations to commercialize food experiences at scale.

You will drive strategy for seasonal beverages, align priorities in a matrix environment, and communicate clearly to senior leaders. Onsite work four days per week is required.

Qualifications

• Bachelor’s degree or equivalent related work experience or four years US military experience.
• MBA strongly preferred
• Progressive experience in product or brand management: 7+ years
• Functions effectively with ambiguity
• Ability to balance multiple priorities and meet deadlines
• Strong problem-solving abilities
• Strong interpersonal skills
• Ability to communicate clearly and concisely, both orally and in writing.
• Ability to work both independently and as part of a team.
• Strong analytical and technical skills; comfortable with syndicated data.
• Must be able to work in a matrix environment, able to collaborate cross functionally.

Responsibilities

• Shapes innovation direction using strategy, customer insights, and data; leads test-and-learn work that refines concepts, uncovers opportunities, and drives category growth.
• Translates strategic direction into clear project priorities; aligns cross-functional partners on what matters most; stays agile amid shifting demands; and supports effective decision-making amid uncertainty.
• Leads end-to-end projects in direct collaboration with Product Development, Sourcing, New Product Introduction, Finance, Marketing, and Operations to imagine and commercialize food experiences that deliver on our food strategy at scale.
• Influences senior leaders and cross-functional partners toward shared goals; adapts messaging to diverse audiences to build alignment, secure buy in, and move the organization forward. Excels at distilling ambiguous problems into concise messaging and crafting clear narratives.

Skills

Product management

Brand management

Cross-functional collaboration

Strategic problem solving

Communication

Analytics

Syndicated data

Education

Bachelor's degree or equivalent

MBA

Job description

Starbucks is seeking a senior manager to lead the Beverage Category, shaping innovation, strategy, and go-to-market plans for new beverages across the U.S. The role emphasizes cross-functional collaboration with Product Development, Sourcing, Finance, Marketing, and Operations to commercialize food experiences at scale.

You will drive strategy for seasonal beverages, align priorities in a matrix environment, and communicate clearly to senior leaders. Onsite work four days per week is required.