BDR, CPG & Foodservice | SaaS & AI Sales

TELUS Agriculture & Consumer Goods; Austin (TX); On-site; USD 50,000 - 70,000; Full time

Job summary

TELUS Agriculture and Consumer Goods is seeking a Business Development Representative to join the sales team. You will lead outbound prospecting, qualify opportunities, and partner with Account Executives to move deals through the pipeline in the foodservice and retail CPG space.

The role emphasizes BANT qualification, CRM discipline, and building industry knowledge to drive pipeline velocity and revenue growth across our AI-enabled solutions.

Qualifications

• 1-2+ years in B2B sales development, inside sales or outbound prospecting roles.
• Experience in fast-growing, SaaS environments.
• Track record of exceeding activity or pipeline targets.
• Strong verbal and written communication to articulate SaaS/tech to non-technical audiences.
• Knowledge of BANT or similar qualification frameworks.
• Proficiency with CRM platforms (Salesforce preferred).
• Ability to execute outbound prospecting (cold calls, emails, LinkedIn).
• Self-motivated, organized and coachable with a growth mindset.

Responsibilities

• Lead outbound prospecting campaigns to generate net-new leads and build a strong pipeline in foodservice and retail CPG.
• Conduct discovery calls to understand business challenges and tailor messaging.
• Apply BANT to evaluate leads and hand off only sales-ready opportunities.
• Maintain understanding of TELUS Consumer Goods solution portfolio and differentiators.
• Collaborate with Marketing, Product Management and BDR Manager to refine discovery and improve qualification accuracy.
• Maintain Salesforce records for lead flow and pipeline visibility.
• Build industry expertise in foodservice and retail CPG operations and trends.
• Serve as a liaison between MQLs and SALs for smooth handoffs.
• Participate in BDR campaigns, webinars, events and follow-up sequences.

Skills

B2B sales

Sales prospecting

CRM (Salesforce)

Communication

Team collaboration

Growth mindset

BANT qualification

Outbound outreach

Tools

Salesforce

Job description

TELUS Agriculture and Consumer Goods is seeking a Business Development Representative to join the sales team. You will lead outbound prospecting, qualify opportunities, and partner with Account Executives to move deals through the pipeline in the foodservice and retail CPG space.

The role emphasizes BANT qualification, CRM discipline, and building industry knowledge to drive pipeline velocity and revenue growth across our AI-enabled solutions.