BDC Representative

Parkwayoflexington; Winston-Salem (NC); On-site; USD 40,000 - 85,000; Full time

Benefits offered by this job

Full Benefits Package (medical, dental

PTO & Sick Leave

Employee Discounts

Career Advancement Opportunities

Weekend Bonuses

Job summary

Parkway Ford Lincoln is seeking a motivated, personable Business Development Representative (BDR) to join our Winston-Salem team. The compensation plan includes hourly pay plus commission and team/individual bonuses, with earnings potential described as uncapped.

You will connect with customers, build relationships, set qualified appointments, and move customers toward vehicle purchases, collaborating closely with the sales team to maximize opportunities.

Qualifications

• Goal-oriented and comfortable talking with customers.
• Confident on the phone with clear communication.
• Self-motivated, driven and reliable.
• Strong organization and follow-up能力 in fast‑paced settings.

Responsibilities

• Connect with customers by phone, text, and email.
• Respond to new internet leads.
• Follow up with previous customers and unsold opportunities.
• Set and confirm appointments.
• Build relationships with potential buyers.
• Help customers take the next step toward purchasing a vehicle.
• Work closely with our sales team.

Skills

Goal-oriented

Comfortable talking to people

Confident on the phone

Self-motivated and driven

Organized and consistent with follow‑u

Fast-paced environment

Reliable and accountable

Job description

Parkway Ford Lincoln - Winston-Salem, NC
Income Potential: $40,000 - $85,000+ per year (uncapped)
At Parkway Ford, we’re looking for a motivated, competitive, and personable Business Development Representative (BDR) to join our team.

This is more than an hourly position. The harder you work, the more opportunities you have to earn.

A Compensation Plan Built Around Your Success

We believe in recognizing the work our team puts in. That’s why ourBDR compensation plan offers several ways to earn and grow based on your individual and team performance.

• Competitive Hourly Pay + Commission
• Personal Bonuses Based on Units Set & Sold
• Team Performance Bonuses
• Weekend Bonuses
• Additional earning opportunities based on performance

Your effort matters here. The more appointments you set, the more opportunities you create and the more vehicles your customers purchase, the more you can earn.

What Your Day Will Look Like

You’ll be one of the first people our customers interact with. Your job is to connect with customers, create relationships, set quality appointments, and help move customers one step closer to purchasing a vehicle.

• Connecting with customers by phone, text, and email
• Responding to new internet leads
• Following up with previous customers and unsold opportunities
• Setting and confirming appointments
• Building relationships with potential buyers
• Helping customers take the next step toward purchasing a vehicle
• Working closely with our sales team

What We're Looking For

• Goal-oriented
• Comfortable talking to people
• Confident on the phone
• Self-motivated and driven
• Organized and consistent with follow-up
• Comfortable working in a fast-paced environment
• Reliable and accountable

If you’re satisfied with simply working your hours and collecting a paycheck, this may not be the position for you.

No Automotive Experience? No Problem.

You don’t have to be a car expert to be successful here.We’ll teach you the automotive side of the business. What we’re looking for is someone with the right attitude, work ethic, communication skills, and desire to succeed.

What We Offer

• Hourly Pay + Commission
• Personal Performance Bonuses
• Full Benefits Package (medical, dental, vision, 401k )
• PTO & Sick Leave
• Employee Discounts
• Career Advancement Opportunities

Requirements

• Valid driver’s license with a clean driving record
• Ability to pass a background check and drug screening
• Strong communication and organizational skills
• Self-motivated and goal-oriented
• Ability to work independently and as part of a team