Bay Area Admissions Growth Lead

Crossover; San Rafael (CA); On-site; USD 150,000 - 288,000; Full time

Job summary

Alpha seeks an Associate Director of Admissions to grow enrollment at one Bay Area campus. You will generate demand, own the end-to-end admissions journey, and lead tours and events for high-net-worth families.

You will manage 7+ relationships, report weekly on pipeline health, and refine playbooks as you learn your market. This on-site role requires relocation to Palo Alto or San Rafael within 60 days.

Qualifications

• 3+ years in premium client-facing roles with buyers at $25K+ per client or $2K+ per month.
• Hands-on ownership of end-to-end client/admissions journey: application, needs assessment, offer, decision, onboarding.
• Measurable growth or customer-acquisition metrics you owned with lead generation and local partnerships.

Responsibilities

• Generate own qualified family demand through preschool relationships, partnerships, events, and referrals.
• Own the full admissions process from inquiry to onboarding for each family.
• Lead campus tours, open houses, and info sessions to explain the Alpha model to discerning parents.
• Maintain 7+ active family relationships at different stages with tracked status in CRM/SIS.
• Weekly pipeline health reporting and continual improvement of the local admissions playbook.

Skills

Premium client-facing

End-to-end ownership

Growth metrics ownership

Relationship management

AI tool usage

In-person tours

Executive communication

Multi-touch engagement

Relocation to Bay Area

US work authorization

Job description

Alpha seeks an Associate Director of Admissions to grow enrollment at one Bay Area campus. You will generate demand, own the end-to-end admissions journey, and lead tours and events for high-net-worth families.

You will manage 7+ relationships, report weekly on pipeline health, and refine playbooks as you learn your market. This on-site role requires relocation to Palo Alto or San Rafael within 60 days.