B2G Marketing Campaigns & Events Coordinator

Carahsoft; Reston (VA); On-site; USD 42,000 - 64,000; Full time

Job summary

Carahsoft is seeking a Marketing Coordinator to support partner and government marketing initiatives from our Reston, VA office. You will coordinate events, email campaigns, and collateral while collaborating with internal teams to optimize marketing programs.

The role emphasizes understanding vendor technology, developing marketing plans, and delivering actionable insights to improve ROI across campaigns and channels.

Qualifications

• BA/BS degree in Marketing, Digital Media, Communications, Business, or related discipline.
• 1–2 years of work experience or internship in marketing, public relations, communications, or related field.
• Organized and deadline driven.
• Clear, concise communication skills, both verbal and written.
• Thrives in a fast-paced, changing environment.
• Proactive and resourceful.
• Detail-oriented organization skills.
• Knowledge with marketing functions and current marketing software applications.
• Demonstrates a basic understanding of Microsoft Office Suite.

Responsibilities

• Acquaints oneself with marketing platforms and programs.
• Understands basic concepts of vendor technology to support marketing strategy.
• Produces marketing plans with management and participates in meetings.
• Creates and coordinates onsite and online events, communications, advertising and collateral.
• Plans and executes email campaigns from start to finish; coordinates with vendor and Sales teams.
• Pulls post-email metrics and campaign reports.
• Coordinates informational webcasts with speakers and vendors and promotes across channels.
• Distributes content and liaises with Sales for post-event lead follow-up.
• Develops and maintains relationships with clients to maximize ROI of dual marketing projects.
• Communicates insights and recommendations to vendor marketing, sales teams, and leadership.
• Maintains knowledge of Carahsoft programs and processes.

Skills

Organization

Teamwork

Communication

Adaptability

Proactivity

Attention to detail

Marketing software

MS Office

Education

BA/BS in Marketing or related

Tools

Microsoft Office

Job description

Carahsoft is seeking a Marketing Coordinator to support partner and government marketing initiatives from our Reston, VA office. You will coordinate events, email campaigns, and collateral while collaborating with internal teams to optimize marketing programs.

The role emphasizes understanding vendor technology, developing marketing plans, and delivering actionable insights to improve ROI across campaigns and channels.