B2B Marketing Manager: Website, SEO & Proposals

Construction Material Testing; Newark (DE); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the company website and its search performance, and to build the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.

You will run campaigns (email, LinkedIn, trade events) for new markets, produce a technical content calendar with engineers, and ensure brand messaging stays consistent across public channels.

Qualifications

• 5+ years in B2B marketing, with 2+ in the AEC/construction/engineering sector.
• Hands-on with a modern website stack, search analytics, and CRM.
• Experience building proposals or qualifications packages for professional services.

Responsibilities

• Own the company website and search program, plus local listings.
• Build and maintain qualifications packages, project sheets, resumes, and templates.
• Produce content calendar with engineers for technical articles and case material.
• Run campaigns (email, LinkedIn, events) and report results monthly.
• Maintain consistent brand messaging across all public channels.

Skills

B2B marketing

Digital marketing tools

SEO & website analytics

CRM proficiency

Copywriting

Proposal development

Project scheduling

Tools

CRM platforms

Analytics suites

Content management systems

Email marketing tools

Job description

Construction Material Testing is seeking a Marketing Manager to own the company website and its search performance, and to build the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.

You will run campaigns (email, LinkedIn, trade events) for new markets, produce a technical content calendar with engineers, and ensure brand messaging stays consistent across public channels.