B2B Marketing Lead — Website, Proposals & Growth

Construction Material Testing

Mobile (AL)

On-site

USD 75,000 - 100,000

Full time

14 days+

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Job summary

Construction Material Testing is seeking a Marketing Manager to own the website, SEO, content calendar, and qualification library while driving campaigns across email, LinkedIn, trade events, and direct outreach. You’ll partner with engineers and lab staff to produce technical articles and project stories that support pursuits and growth.

The role requires 5+ years in B2B marketing, experience with a modern website stack, analytics, CRM, and strong copywriting.

Qualifications

5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
Hands-on with a modern website stack, search analytics, and a CRM.
Writes clean, specific copy.
Has built proposals or qualifications packages for professional services pursuits.

Responsibilities

Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge.
Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly.