B2B Logistics Marketing Manager – Lead Growth

Maple Atlantic; Memphis (TN); On-site; USD 80,000 - 105,000; Full time

Benefits offered by this job

Health insurance

Retirement plan (401(k) or pension)

Professional development opportunities

Job summary

Maple Atlantic in Memphis, TN is seeking a Marketing Manager to lead strategic marketing initiatives and raise brand visibility in the logistics sector. You will oversee campaign development across digital channels and collaborate with sales and creative teams to align efforts with business goals.

You will manage a marketing team, guide performance analytics, and drive integrated campaigns including SEO, email, and social media.

Qualifications

• Proven experience as Marketing Manager or similar in a B2B or logistics setting.
• Bachelor's degree in Marketing, Business Administration, or related field; master's preferred.
• Excellent leadership and communication skills.
• Strong analytical and strategic thinking for marketing strategy.
• Proficient in Google Analytics, HubSpot, and Adobe Creative Suite.
• Passion for logistics and supply chain industry.

Responsibilities

• Develop and execute comprehensive marketing strategies to promote Maple Atlantic's services and drive customer engagement.
• Lead a team of marketing professionals, providing guidance and mentorship to foster collaboration and creativity.
• Oversee digital marketing efforts, including SEO, PPC, and social media campaigns, to increase online visibility and attract new clients.
• Conduct market research to identify trends and opportunities, aligning marketing with target audience needs.
• Manage and optimize Maple Atlantic's website and online presence for a strong value proposition.
• Collaborate with cross-functional teams to implement integrated marketing campaigns that drive business growth.

Skills

Leadership

Communication

Analytics

Strategic thinking

Team management

Campaign management

Education

Bachelor's degree in Marketing or Business Administration

Master's degree or certifications preferred

Tools

Google Analytics

HubSpot

Adobe Creative Suite

Job description

Maple Atlantic in Memphis, TN is seeking a Marketing Manager to lead strategic marketing initiatives and raise brand visibility in the logistics sector. You will oversee campaign development across digital channels and collaborate with sales and creative teams to align efforts with business goals.

You will manage a marketing team, guide performance analytics, and drive integrated campaigns including SEO, email, and social media.