B2B Growth Lead - PLG to Enterprise

Wispr AI, Inc.; San Francisco (CA); On-site; USD 80,000 - 120,000; Full time

Job summary

A cutting-edge technology firm in San Francisco seeks a B2B growth operator to develop its marketing function from the ground up. This role is pivotal in converting organic usage into enterprise pipeline and revenue. You will own the marketing strategies, drive case studies, and leverage customer insights to optimize the buyer journey. Ideal candidates will have experience in B2B marketing, strong writing skills, and a data-driven mindset. Join a fast-paced, innovative team committed to transforming user interaction with technology.

Qualifications

• Experience in B2B marketing at a product-led growth company.
• Strong understanding of customer insights and data analysis.
• Ability to write high-quality B2B copy and manage conversion infrastructure.

Responsibilities

• Own the B2B web experience and conversion infrastructure.
• Drive the case study and proof engine.
• Own B2B content strategy and thought leadership.
• Support B2B ads and account-based marketing.
• Leverage insights from product usage to inform marketing.

Skills

B2B marketing

Content strategy

Data-driven decision making

Communication

Product-led growth

Tools

BI tools

Job description

A cutting-edge technology firm in San Francisco seeks a B2B growth operator to develop its marketing function from the ground up. This role is pivotal in converting organic usage into enterprise pipeline and revenue. You will own the marketing strategies, drive case studies, and leverage customer insights to optimize the buyer journey. Ideal candidates will have experience in B2B marketing, strong writing skills, and a data-driven mindset. Join a fast-paced, innovative team committed to transforming user interaction with technology.