B2B Demand Gen Marketing Coordinator

Spectraforce; Raleigh (NC); On-site; USD 42,000 - 68,000; Full time

Job summary

Leoforce is seeking a Marketing Coordinator to support demand generation programs, engage prospective buyers, and contribute to pipeline growth. This hands-on role offers exposure to the full demand generation engine of a growing AI SaaS company.

You’ll help execute campaigns across email, events, webinars, digital channels, and the Leoforce website while learning how marketing activity connects to pipeline and revenue.

Qualifications

• 0–2 years of marketing, communications, digital marketing, or related experience.
• Associate or bachelor’s degree in marketing, communications, business, or related field preferred, or equivalent practical experience.
• Strong written and verbal communication skills.
• Comfortable working with digital tools and learning new technology.

Responsibilities

• Support execution of integrated B2B marketing campaigns across email, digital channels, webinars, events, and other channels.
• Build, QA, and manage campaign assets, forms, landing pages, emails, lists, and related components.
• Coordinate campaign timelines and deliverables across Marketing, Sales, Creative, and Product Marketing.
• Track campaign engagement, lead flow, conversion, and pipeline performance.

Skills

Organizational skills

Written communication

Verbal communication

Digital marketing basics

Multi-tasking

CRM experience

Education

Associate or bachelor's degree in marketing/communications/business

Tools

CRM

Marketing automation

CMS

Analytics tools

AI tools

Job description

Leoforce is seeking a Marketing Coordinator to support demand generation programs, engage prospective buyers, and contribute to pipeline growth. This hands-on role offers exposure to the full demand generation engine of a growing AI SaaS company.

You’ll help execute campaigns across email, events, webinars, digital channels, and the Leoforce website while learning how marketing activity connects to pipeline and revenue.