AVP, Market Engagement & Distribution Growth

United Educators; Bethesda (MD); Hybrid; USD 200,000 - 225,000; Full time

Benefits offered by this job

Health & Wellness

401(k) retirement

PTO 24 days + holidays

Hybrid work environment

ERGs & events

Job summary

United Educators in Bethesda, MD seeks an Associate Vice President of Distribution & Market Engagement to lead market engagement and business development across higher education and K‑12 segments. You will supervise a team of directors and develop growth plans aligned with product and underwriting strategies.

The role emphasizes market intelligence, broker and partner engagement, and disciplined pipeline management to drive revenue and member engagement.

Qualifications

• Bachelor’s degree required; MBA or equivalent advanced degree preferred.
• Typically requires 12 years of progressively responsible experience in insurance business development, market strategy, marketing, or related leadership roles.
• Experience in the education, public sector, or institutional insurance markets strongly preferred.
• Demonstrated success leading market-facing or growth-oriented teams and influencing cross-functional strategy.
• Experience identifying, evaluating, and supporting the development of new insurance products, programs, or services.

Responsibilities

• Translate UE’s strategic market engagement framework and growth priorities into executable business development plans across higher education and K‑12 segments.
• Develop and oversee business development strategies for defined customer segments and channels, ensuring alignment with UE’s product, underwriting, and risk appetites.
• Coordinate campaigns and initiatives to expand engagement within existing markets and introduce UE offerings to new institutions and networks within the defined customer universe.
• Partner with Programs, Underwriting, and Risk Management leaders to ensure that field‑level feedback on emerging risks, institutional needs, and competitive dynamics informs product direction and program priorities.
• Support the evaluation of market opportunities and growth initiatives by providing structured input on segment performance, broker feedback, and opportunity pipelines.

Skills

Market development

Strategic leadership

Broker relations

Insurance knowledge

Cross-functional leadership

Education

Bachelor’s degree

MBA or equivalent advanced degree preferred

Job description

United Educators in Bethesda, MD seeks an Associate Vice President of Distribution & Market Engagement to lead market engagement and business development across higher education and K‑12 segments. You will supervise a team of directors and develop growth plans aligned with product and underwriting strategies.

The role emphasizes market intelligence, broker and partner engagement, and disciplined pipeline management to drive revenue and member engagement.