Automotive Sales BDC Representative

Georgica Auto; Princeton (TX); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Health insurance

401(k) retirement plan

Paid time off

Career growth and advancement

Professional development and training

Supportive, collaborative team

Job summary

Honda of Princeton in Princeton, NJ is seeking a Sales Business Development Center (BDC) Representativeto join our team to build valuable sales leads, engage with prospects, and schedule appointments for the sales team.

You will make outbound calls, respond to inquiries, and maintain CRM data while delivering a professional, friendly customer experience in a fast-paced automotive environment.

Qualifications

• Prior sales, BDC, customer service, or automotive experience is a plus but not required.
• Strong verbal and written communication skills.
• Professional and personable phone presence.
• Ability to build rapport and establish relationships with customers.
• Highly organized with strong attention to detail.
• Comfortable managing multiple leads and priorities in a fast-paced environment.
• Self-motivated, proactive, and goal-oriented.
• Comfortable using computers, email, and Microsoft Office.
• Experience with a CRM system is preferred.
• DealerSocket experience is a plus.

Responsibilities

• Make outbound calls, send emails and text messages, and respond to inbound customer inquiries.
• Generate and develop new sales leads and opportunities.
• Engage with prospective customers and identify their needs and interests.
• Qualify leads and schedule appointments for the sales team.
• Follow up consistently with leads and customers to maximize appointment opportunities.
• Maintain accurate and up-to-date customer information in the CRM system.
• Document customer interactions, follow-ups, and appointment activity.
• Work closely with the sales team to communicate lead quality and customer needs.
• Monitor lead activity, appointment results, and other performance metrics.
• Provide a professional, friendly, and positive customer experience at every interaction.

Skills

Verbal communication

Written communication

Phone presence

Rapport building

Organization

Lead management

Self-motivated

CRM experience

DealerSocket

MS Office

Tools

CRM system

DealerSocket

Job description

It’s fun to work in a company where people truly BELIEVE in what they’re doing!
We’re committed to bringing passion and customer focus to the business.

Automotive

Sales BDC Representative

Honda of Princeton | Princeton, NJ
Full-Time

What We Offer

Competitive compensation: $60,000.00 - $80,000.00 annually

• Health, dental, and vision insurance
• 401(k) retirement plan
• Paid time off (PTO)
• Career growth and advancement opportunities
• Professional development and training
• Supportive, collaborative team environment

Opportunity to build valuable sales, customer service, and automotive industry experience

About Honda of Princeton

Honda of Princeton is committed to providing an exceptional customer experience while delivering high-quality products and services. As we continue to grow, we are looking for a motivated and customer-focused Sales Business Development Center (BDC) Representativeto join our team.

Key Responsibilities

• Make outbound calls, send emails and text messages, and respond to inbound customer inquiries
• Generate and develop new sales leads and opportunities
• Engage with prospective customers and identify their needs and interests
• Qualify leads and schedule appointments for the sales team
• Follow up consistently with leads and customers to maximize appointment opportunities
• Maintain accurate and up-to-date customer information in the CRM system
• Document customer interactions, follow-ups, and appointment activity
• Work closely with the sales team to communicate lead quality and customer needs
• Monitor lead activity, appointment results, and other performance metrics
• Provide a professional, friendly, and positive customer experience at every interaction

Assist the sales team in moving prospects through the sales process

Qualifications

• Previous sales, BDC, customer service, or automotive experience is a plus, but not required
• Strong verbal and written communication skills
• Professional and personable phone presence
• Ability to build rapport and establish relationships with customers
• Highly organized with strong attention to detail
• Comfortable managing multiple leads and priorities in a fast-paced environment
• Self-motivated, proactive, and goal-oriented
• Comfortable using computers, email, and Microsoft Office
• Experience with a CRM system is preferred
• DealerSocket experience is a plus

Ability to work effectively both independently and as part of a team

Why Join Honda of Princeton?

At Honda of Princeton, your success matters. We provide a team-oriented environment where you can develop your sales and communication skills, gain valuable automotive industry experience, and build a path toward long-term career growth.

If you’re looking for an opportunity to earn commission, develop professionally, and grow with a successful team, we’d like to hear from you.