Automotive Lead Conversion Specialist

Schumacher Auto Group Inc; West Palm Beach (FL); On-site; USD 42,000 - 60,000; Full time

Job summary

Schumacher Auto Group Inc. in West Palm Beach, FL is seeking a Customer Acquisition Consultant to manage a high-volume pipeline of internet leads, chat inquiries, and inbound calls.

You will convert inquiries into showroom appointments and help drive qualified traffic to the dealership. You will mine the CRM for opportunities, perform multi-channel follow-up, maintain data hygiene in VinSolutions, and hand off confirmed appointments to the sales floor.

Qualifications

• 1–3 years in sales, customer service, BDC, or automotive dealership environment.
• Experience with dealership CRM systems such as Elead, VinSolutions, or DealerSocket preferred.
• Excellent verbal and written communication skills.
• Strong time management and organizational abilities.
• Ability to work in a fast-paced, performance-driven call center environment.
• Basic computer skills including Microsoft Outlook, Excel, and CRM software.

Responsibilities

• Convert fresh internet leads, chat inquiries, and inbound calls into showroom appointments.
• Mine CRM data for equity positions, lease maturities, and past service customers to generate opportunities.
• Maintain 80–100+ outbound touches daily via calls, texts, and emails.
• Ensure smooth handoffs of appointments to Sales Managers for showroom follow-up.
• Track no-shows and execute recovery campaigns to reschedule appointments.

Skills

Rapport building

Objection handling

Communication skills

Time management

Self-motivated

Team player

Education

High school diploma or equivalent

Associate’s or Bachelor’s degree in Business/Marketing/Communications

Tools

Elead

VinSolutions

DealerSocket

Job description

Schumacher Auto Group Inc. in West Palm Beach, FL is seeking a Customer Acquisition Consultant to manage a high-volume pipeline of internet leads, chat inquiries, and inbound calls.

You will convert inquiries into showroom appointments and help drive qualified traffic to the dealership. You will mine the CRM for opportunities, perform multi-channel follow-up, maintain data hygiene in VinSolutions, and hand off confirmed appointments to the sales floor.