Automotive Inbound Lead Conversion Specialist

Schumacher Automotive Group; West Palm Beach (FL); On-site; USD 35,000 - 52,000; Full time

Job summary

Schumacher Automotive Group in West Palm Beach, FL seeks a Customer Acquisition Consultant to manage a high-volume pipeline of inbound leads, chats, and calls. The role focuses on engaging customers, overcoming objections, and securing showroom appointments through phone, text, and email.

You will leverage CRM tools, perform multi-channel follow-up, and hand off qualified appointments to the sales team for a seamless showroom experience, with emphasis on timely responses and accurate data entry.

Qualifications

• Minimum high school diploma or equivalent.
• 1-3 years in sales, customer service, BDC, call center, or automotive dealership environment preferred.
• Experience with dealership CRM systems such as Elead, VinSolutions, DealerSocket, or similar platforms preferred.
• Excellent verbal and written communication skills.
• Strong time management and organizational abilities.
• Ability to work in a fast-paced, performance-driven call center environment.
• Valid driver's license and ability to work flexible hours, including evenings and weekends.

Responsibilities

• Lead conversion: Turn inbound internet leads, chat inquiries, and calls into showroom appointments.
• Build urgency and value to encourage dealership visits.
• Database mining: leverage CRM data to create fresh sales opportunities.
• Multi-channel follow-up: 80-100+ outbound touches across phone, text, and email.
• Maintain professionalism and customer-focused communication across platforms.
• CRM mastery: ensure accurate logging in VinSolutions.
• Collaborate with Sales to hand off confirmed appointments for a smooth customer experience.
• Rescheduling: track no-shows and initiate recovery campaigns.
• Additional duties as requested.

Skills

Lead conversion

Customer rapport

Objection handling

Verbal & written communication

Time management

CRM proficiency

Multitasking

Team collaboration

Education

High school diploma or equivalent

Associate's or Bachelor's degree in Business, Marketing, Communications, or related field

Tools

Elead CRM

VinSolutions

DealerSocket

Job description

Schumacher Automotive Group in West Palm Beach, FL seeks a Customer Acquisition Consultant to manage a high-volume pipeline of inbound leads, chats, and calls. The role focuses on engaging customers, overcoming objections, and securing showroom appointments through phone, text, and email.

You will leverage CRM tools, perform multi-channel follow-up, and hand off qualified appointments to the sales team for a seamless showroom experience, with emphasis on timely responses and accurate data entry.