Audience Sales & Patron Loyalty Lead

Arts Admin Jobs; Salt Lake City (UT); On-site; USD 52,000 - 65,000; Full time

Job summary

Arts Admin Jobs is seeking a Sales and Patron Loyalty Manager to oversee Utah Symphony | Utah Opera ticket sales, campaigns, and patron engagement. You will supervise front-line staff and partner with Marketing and Development to meet revenue goals.

The role requires building relationships with patrons, optimizing pricing, and leading training to enhance sales skills, with occasional evening/weekend shifts for performances.

Qualifications

• Bachelor’s degree in marketing, business, sales, or related field or equivalent experience.
• 2+ years leading a sales or customer service team, preferably in a call center.
• Advanced understanding of sales processes, KPIs, and revenue growth.
• Goal-oriented and able to motivate staff.
• Excellent time management and ability to manage multiple projects.
• Strong written and verbal communication; relationship-building with patrons.
• Proficient with Microsoft Office; Tessitura experience preferred.

Responsibilities

• Design and implement sales campaigns for subscriptions and single tickets, aligning outbound/inbound efforts with marketing plans.
• Identify opportunities for outbound sales campaigns.
• Coordinate with Development on outbound fundraising campaigns.
• Track campaign KPIs and revenue metrics; report insights to the team.
• Align outbound/inbound sales and patron retention with company initiatives.
• Develop pricing and promotions to meet revenue goals.
• Train staff on fundraising and sales strategies; create guides and resources.
• Supervise Group Sales Associate and oversee Patron Services staff.
• Supervise the ticket office during performances.

Skills

Sales leadership

KPIs

Time management

Communication

Motivation

Customer service

Microsoft Office

Tessitura

Education

Bachelor’s degree in marketing, business, sales, or related field or equivalent experience

Tools

Tessitura

MS Office

Job description

Arts Admin Jobs is seeking a Sales and Patron Loyalty Manager to oversee Utah Symphony | Utah Opera ticket sales, campaigns, and patron engagement. You will supervise front-line staff and partner with Marketing and Development to meet revenue goals.

The role requires building relationships with patrons, optimizing pricing, and leading training to enhance sales skills, with occasional evening/weekend shifts for performances.