Audience Marketing Campaign Coordinator

The Sage Group; United States; On-site; USD 34,000 - 55,000; Full time

Job summary

The Sage Group’s client, a leading Enterprise SaaS company, seeks an Audience Marketing Campaign Coordinator to support end-to-end event marketing campaigns, driving demand and engagement for customer-facing events. The role collaborates with audience marketing, acquisition, global events, creative, event tech, and other teams to bring campaigns to life.

You will report to the Head of Shared Services on Engagement Marketing and support three senior audience marketing managers with day-to-day

Qualifications

• 3+ years in marketing coordination or related role within a scaled tech or SaaS org.
• Experience supporting end-to-end marketing campaigns with timelines, assets, approvals and follow-up.
• Experience in event marketing or integrated campaigns.
• Understanding of marketing/sales funnels and audience acquisition.
• Proficient with Slack, Zoom, Google Workspace and Confluence; strong written/verbal communication.
• Collaborative, adaptable, detail-oriented with strong time management.

Responsibilities

• Marketing Campaign Planning & Coordination: assist in end-to-end planning and logistics of global events and engagement experiences.
• Campaign Execution: support implementation of audience campaigns across digital, email, and social channels with design, copy, and UX teams.
• Content & Asset Management: coordinate creation/distribution of marketing materials and ensure brand consistency.
• Audience Engagement: support audience acquisition strategies and attendee communications before/during/after events.
• Ad Hoc Support: provide data pulls, calendar updates, and project support for senior managers and Head of Shared Services.

Skills

Project management

Communication skills

Collaboration

Adaptability

Attention to detail

Tools

Jira

Asana

Monday.com

Smartsheet

Job description

The Sage Group’s client, a leading Enterprise SaaS company is searching for a contract Audience Marketing Campaign Coordinator experience at a scaled tech or SaaS company.

Responsibilities

Our client is looking for an Audience Marketing Campaign Coordinator to support end-to-end event marketing campaigns that drive demand and engagement for our customer-facing events. Your role will be to support execution of audience acquisition campaigns pre- and post-event, working alongside audience marketing and acquisition, global events, creative (design, copywriting, UX), event technology, and other internal teams. If you get excited about operational excellence while collaborating with teams to bring campaigns to life, you'll love this role.

The Audience Marketing Campaign Coordinator will report into the Head of Shared Services on Engagement Marketing, and will support the day-to-day activities across three senior audience marketing managers.

Key Responsibilities:

• Marketing Campaign Planning & Coordination:
• Assist in the end-to-end planning and logistics of marketing Atlassian’s global events or engagement experiences, including Jira task/ticket creation and management, scheduling meetings, taking meetings notes and ensuring parties follow up on action items.
• Campaign Execution:
• Following the direction of marketing managers, you will collaborate with copy, design, and web/UX teams to support the implementation of audience marketing campaigns across digital, email, and social channels.
• Content & Asset Management:
• Coordinate the creation and distribution of marketing materials in confluence, slack and other internal Atlassian distribution channels, ensuring brand consistency and timely delivery. QC and proof emails or other marketing assets.
• Audience Engagement:
• Support audience acquisition strategies and facilitate attendee communications before, during, and after events.
• Ad Hoc Audience Marketing Support:
• Provide ad hoc campaign and/or project executional support for our three senior audience marketing managers or Head of Shared Services including but not limited to data pulls or reorganization, marketing calendar management and updates.

Requirements:

• 3+ years of experience in marketing coordination, campaign operations, event marketing, integrated marketing, or a related role within a scaled technology or SaaS organization.
• Experience supporting end-to-end marketing campaigns, including timelines, asset coordination, approvals, launch readiness, and post-campaign follow-up.
• Experience in event marketing and/or integrated marketing campaigns.
• Understanding of marketing and sales funnels and how campaigns drive audience acquisition, engagement, and demand.
• Strong project-management skills and hands-on experience using PM tools such as Jira, Asana, Monday.com, Smartsheet, or similar platforms.
• Proficiency with Slack, Zoom, Google Workspace, and collaboration/documentation tools such as Confluence.
• Excellent written and verbal communication skills, including the ability to capture meeting notes, document clear action items, and follow up with stakeholders.
• Highly collaborative working style with the ability to build strong partnerships, incorporate feedback, and keep workstreams moving forward.
• Adaptable and comfortable working in a fast-paced environment with shifting priorities, multiple concurrent campaigns, and evolving processes.
• A self-starter mentality with the ability to independently organize work, manage follow-up, and keep projects moving forward.
• Exceptional attention to detail, including the ability to quality-check marketing assets, communications, timelines, and campaign deliverables.
• Strong critical-thinking and problem-solving skills, with sound judgment on when to resolve issues independently and when to elevate.
• Ability to prioritize and manage multiple concurrent projects, stakeholders, deadlines, and deliverables.
• Comfort using data and campaign metrics to inform program decisions, track performance, and identify opportunities for improvement.