Audience Insights & Strategy Specialist

Wpromote; El Segundo (CA); On-site; USD 60,000 - 90,000; Full time

Job summary

Digital Agency Jobs is seeking a curious strategist-in-training to support senior teams with research, decks, and audience mapping. You will synthesize data across consumer, company, category, and culture, and help surface opportunities for client brands.

The role emphasizes collaboration with creative, media, and analytics teams, building polished presentations, and contributing ideas in pitch brainstorms.

Qualifications

• 3–5 years of experience, ideally within a digital agency, marketing research firm
• Natural urge to dig past surface-level numbers to uncover human behaviors underneath
• Baseline understanding of core digital marketing channels (paid social, search, CTV, content, UX)
• Familiarity with audience research platforms (MRI/Simmons, Kantar, GWI, Resonate, MediaRadar, Pathmatics), Social listening platforms, and an interest in using AI tools to accelerate research synthesis
• Proficiency in Google Slides, with experience building and formatting polished, professional presentations and decks
• Clear, organized written and verbal communication, with strong presentation skills and attention to detail when developing and delivering decks, documents, and client-facing materials
• Bachelor’s degree in Advertising, Marketing, Communications, or a related field

Responsibilities

• Research execution: pull data and synthesize across Consumer, Company, Category, and Culture to surface opportunities and barriers.
• Deck & presentation support: draft strategic recommendations, competitive audits, and client slides.
• Audience & journey mapping: assist in building consumer journey maps and identify key digital touchpoints.
• Trend & market monitoring: track digital and industry trends to fuel brainstorms.
• Internal collaboration: partner with creative, media, and data teams to align concepts with strategy.
• New business support: assist pitch teams with background research and market data.

Skills

Research

Presentation skills

Written & verbal communication

Attention to detail

Education

Bachelor's degree in Advertising, Marketing, Communications, or a related field

Tools

Google Slides

Job description

Digital Agency Jobs is seeking a curious strategist-in-training to support senior teams with research, decks, and audience mapping. You will synthesize data across consumer, company, category, and culture, and help surface opportunities for client brands.

The role emphasizes collaboration with creative, media, and analytics teams, building polished presentations, and contributing ideas in pitch brainstorms.