Assistant Director of Client Relationship Management Operations - Communications and Informatio[...]

Towson; Fayetteville (AR); Hybrid; USD 58,000 - 78,000; Full time

Job summary

University of Arkansas seeks an Assistant Director of CRM Operations in Communications and Information Technology to lead CRM development and support for Admissions. The role focuses on Slate-based workflows, event forms, and web portals, coordinating with Enrollment Services and campus partners to improve recruitment analytics.

Responsibilities include training, documentation, and vendor coordination for SMS services, with a strong emphasis on reliable operations and cross-functional

Qualifications

• Bachelor's degree from an accredited institution with a focus in information systems, operations management, computer science, data analytics, educational technology, communications, or related field.
• At least 2 years’ experience operating CRM or related systems.
• Experience developing marketing or informational content for web and digital media.
• Knowledge of Slate CRM (preferred)
• Intermediate to advanced SQL database design
• Experience with HTML/CSS and web development principles
• Experience with SMS management systems
• Demonstrated experience in process documentation and user training
• Experience in agile development environments and user testing

Responsibilities

• Serve as SME for the Office of Admissions’ CRM (Slate) operations and related tooling.
• Develop and support CRM-based tools used by Admissions and campus partners.
• Validate queries and reports and support marketing analytics.
• Coordinate vendor services (e.g., SMS messaging) and ongoing CRM improvements.
• Create and maintain training materials and documentation for users.
• Foster collaboration across Enrollment Services and campus units.
• Ensure reliable attendance and professional conduct in daily duties.

Skills

CRM systems

Database management

User training

Digital recruitment

HTML/CSS

Interpersonal collaboration

Education

Bachelor's degree (information systems / related field)

Tools

Slate CRM

SQL

JavaScript

SMS management systems

Job description

Assistant Director of Client Relationship Management Operations - Communications and Information Technology

This position is Open until filled. Early applications are encouraged as the position may close before the listed deadline once a suitable candidate is found.

Summary of Job Duties:

The Assistant Director of Client Relationship Management (CRM) Operations serves as subject matter specialist for the Office of Admissions’ CRM software (Technolutions’ Slate) and supports continual product development that serves the University of Arkansas’ recruitment and student enrollment objectives.
The Assistant Director of CRM Operations reports to the Associate Dean of Enrollment and collaborates closely with the Director of Information Systems. Working with a broad coalition of partners within Enrollment Services and other campus units that support recruitment efforts, the Assistant Director of CRM Operations is responsible for developing and supporting front-facing CRM functionality (e.g. events, web microsites/portals, interactive forms). Additionally, the Assistant Director of CRM Operations participates in the development of CRM-based tools used by the Office of Admissions and campus partners, validates query/report construction, and supports marketing analytics.
The position also helps develop and support vendor-provided services (i.e. SMS messaging software) used by the Office of Admissions, conducts ongoing research to identify opportunities for continuous improvement, and participates in appropriate CRM user forums.
Regular, reliable, and non-disruptive attendance is an essential job duty, as is the ability to create and maintain collegial, harmonious working relationships with others.

Minimum Qualifications:

Bachelor's degree from an accredited institution of higher education, with a focus on information systems, operations management, computer science, data analytics, educational technology, communications, or related field

At least 2 years’ experience operating CRM or related systems

Experience developing marketing or informational content for web and related digital media

Preferred Qualifications:

Advanced knowledge of Slate CRM

Intermediate to advanced knowledge of SQL database design

Intermediate knowledge of user experience and user interface design

Demonstrated experience in process documentation and user training

Demonstrated experience in continuous/agile development environments, user testing, quality assurance.

Intermediate knowledge of HTML/CSS, SQL, java script, or similar markup/coding languages

Demonstrated experience with SMS management systems

Knowledge, Skills & Abilities:

Skills and knowledge (high proficiency) with CRM systems

Skills and knowledge (intermediate proficiency) in database management

Advanced ability to organize and document user training processes

Knowledge of digital recruitment practices

Knowledge of HTML, CSS, and web development principles

Interpersonal and collaboration skills, as well as strong organizational skills

Salary Information:

$67,909.00

Required Documents to Apply:

Cover Letter/Letter of Application, List of three Professional References (name, email, business title), Resume