Art Director, Performance - Remote Paid Social Growth

OhioX; Northern (KY); Hybrid; USD 138,000 - 220,000; Full time

Benefits offered by this job

Remote-friendly

Office presence: Bay Area, Austin,Colu

Office presence: Columbus, NYC

Competitive compensation and equity

Job summary

Upstart is a leading AI lending marketplace embracing a digital-first culture and remote work options across the US. We seek an Art Director, Performance to craft high-impact creative for paid social and influencer programs, partnering with Marketing and external agencies.

You will blend performance insights with brand expertise to drive growth, manage multiple projects, and apply AI-assisted design while upholding design excellence across Meta, TikTok, Google, and emerging channels.

Qualifications

• 6+ years of experience in art direction, design, or a related creative discipline.
• Portfolio demonstrating excellence in leading and executing best-in-class, high-impact performance creative across paid social channels.
• Strong knowledge of channel-specific creative best practices, with experience using performance data and structured testing to inform creative decisions, iterations, and future optimization.

Responsibilities

• Lead the creative vision and execution across Paid Social channels, ensuring design excellence, platform relevance, and brand consistency across all creative assets.
• Stay informed on performance and testing results, applying learnings to generate creative hypotheses, inform future assets, and proactively develop new creative tests.
• Partner cross-functionally and with external agencies to concept, design, and deliver best-in-class evergreen and influencer creative that drives measurable results.
• Strengthen creative systems and workflows to improve speed, scalability, consistency, and output as channels evolve.
• Apply generative AI throughout the creative process to accelerate ideation and asset development while maintaining strong creative judgment and oversight.

Skills

Art direction

Creative leadership

Performance marketing knowledge

Cross-functional collaboration

Education

Bachelor’s degree in Design/Visual Communications or related field

Tools

Adobe Creative Suite

Figma

Job description

Upstart is a leading AI lending marketplace embracing a digital-first culture and remote work options across the US. We seek an Art Director, Performance to craft high-impact creative for paid social and influencer programs, partnering with Marketing and external agencies.

You will blend performance insights with brand expertise to drive growth, manage multiple projects, and apply AI-assisted design while upholding design excellence across Meta, TikTok, Google, and emerging channels.