Architect of SDR Growth & Pipeline (NYC)

Wix; New York (NY); Presencial; USD 100.000 - 130.000; Jornada completa

Descripción de la vacante

Base44, an AI-powered software development platform recently acquired by Wix, is seeking its first Director of Sales Development in New York. You will build and lead the SDR function from the ground up, hiring the team, designing the playbook, and owning the top-of-funnel pipeline engine to drive growth.

You'll work closely with Sales, Marketing, and Wix leadership to create the foundation for scalable pipeline, leverage leading-edge AI in BDR motions, and report KPIs to GTM leadership.

Formación

• 6+ years in B2B SaaS sales or sales development
• 2+ years directly managing SDR/BDR teams
• Experience building or scaling outbound BDR function
• Experience selling AI/ML or developer platforms or product-led SaaS
• Strong outbound methodologies and CRM architecture (HubSpot or Salesforce)
• Data-driven mindset with ability to coach and forecast
• Excellent communication and coaching skills
• NY-based with ability to commute to NYC office 3x/week

Responsabilidades

• Build and lead a high-performing BDR team - hire, onboard, coach, and develop BDRs across outbound and inbound motions
• Design and own the outbound prospecting playbook: targeting strategy, ICP, messaging, sequencing, and channel mix
• Run a coaching-first operating cadence: daily standups, weekly 1:1s, call coaching, and performance reviews
• Define and own BDR KPIs - meeting volume, pipeline contribution, conversion rates, and activity metrics
• Partner with Sales and Marketing to align on ICP, campaign execution, and handoff quality between BDR and AE
• Build a feedback loop between the market and the product team, surfacing what's resonating and what's not
• Implement and optimize the BDR tech stack (sequencing tools, CRM hygiene, intent data, AI-powered outreach)
• Drive a culture of experimentation - test messaging, personas, and channels to improve pipeline quality and velocity
• Build repeatable systems and playbooks for generating predictable pipeline

Conocimientos

BDR leadership

Outbound selling

Coaching

Data-driven decision making

CRM tooling

Playbook design

Herramientas

HubSpot

Salesforce

Descripción del empleo

Base44, an AI-powered software development platform recently acquired by Wix, is seeking its first Director of Sales Development in New York. You will build and lead the SDR function from the ground up, hiring the team, designing the playbook, and owning the top-of-funnel pipeline engine to drive growth.

You'll work closely with Sales, Marketing, and Wix leadership to create the foundation for scalable pipeline, leverage leading-edge AI in BDR motions, and report KPIs to GTM leadership.