App Marketing CRO Lead - Data-Driven Growth & Experiments

Openkrill; United States; À distance; USD 85 000 - 120 000; Plein temps

Avantages offerts par ce poste

Flexible work options

Annual learning budget

Private health insurance

Résumé du poste

Openkrill is seeking a data-driven Growth/A/B Testing Specialist to lead experimentation across marketing funnels for mobile-first growth. You will own the hypothesis-to-results cycle, design tests, and collaborate with product, design, analytics, and marketing teams to unlock improvements in onboarding, paywall, upsell, and retention.

The role requires strong analytical thinking, excellent communication, and the ability to manage multiple experiments in parallel in a fast-paced environment.

Qualifications

• Experience in digital marketing, CRO, or growth with hands-on A/B testing involvement.
• Solid understanding of experimentation methodology: hypothesis design, sample sizing, statistical significance.
• Familiarity with mobile app development processes and release cycles.
• Experience working with analytics and tracking tools (e.g., Amplitude, Firebase, Mixpanel or similar).
• Strong communication skills to translate test results for technical and non-technical audiences.

Responsabilités

• Develop data-driven hypotheses for in-app A/B tests across key marketing funnels and maintain a testing roadmap.
• Plan, prioritize, and manage the full A/B testing lifecycle from hypothesis to results analysis.
• Collaborate with designers, engineers, analysts, and marketing to scope, build, and launch experiments.
• Define success metrics and KPIs; ensure data tracking and instrumentation is in place.
• Monitor live experiments for data quality and statistical significance; flag blockers.
• Analyze test outcomes and synthesize findings into actionable recommendations and stakeholder updates.
• Create and maintain documentation for each experiment (hypothesis, setup, audience, duration, results, next steps).

Connaissances

A/B testing

Digital marketing

Analytics

Experiment design

Data-driven decision making

Cross-functional collaboration

Outils

Amplitude

Firebase

Mixpanel

Description du poste

Openkrill is seeking a data-driven Growth/A/B Testing Specialist to lead experimentation across marketing funnels for mobile-first growth. You will own the hypothesis-to-results cycle, design tests, and collaborate with product, design, analytics, and marketing teams to unlock improvements in onboarding, paywall, upsell, and retention.

The role requires strong analytical thinking, excellent communication, and the ability to manage multiple experiments in parallel in a fast-paced environment.