Analytics Strategy Director for Growth & Insights

Barkley; Illinois; On-site; USD 135,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Flexible PTO

Life insurance

401K

Job summary

Barkley is seeking a Director, Analytics to set the vision for measurement and analytics across key accounts, lead client relationships, and scale data-driven solutions that improve media effectiveness and business performance.

This hands-on leadership role collaborates with data engineers, BI and planning teams to design measurement frameworks, oversee dashboards, and translate insights into strategic recommendations for senior clients.

Qualifications

• 7+ years of data and analytics experience in advertising, management consulting or digital analytics.
• Proven leadership ability and experience managing client relationships and analytics workstreams.
• Strong knowledge of media metrics, attribution modeling, MMM interpretation.
• Experience in designing and executing A/B tests and test-and-learn studies.

Responsibilities

• Build and lead measurement frameworks, reporting roadmaps, and client strategies.
• Oversee dashboards, campaign performance reports, and advanced measurement.
• Translate data into actionable insights and executive-ready narratives.
• Mentor analysts and collaborate with data engineering and BI teams.

Skills

Leadership

Client relationships

Analytics strategy

Data visualization

A/B testing

MMM interpretation

Communication

Strategic thinking

Education

University degree

Tools

Excel

Tableau

Power BI

SQL

Job description

Barkley is seeking a Director, Analytics to set the vision for measurement and analytics across key accounts, lead client relationships, and scale data-driven solutions that improve media effectiveness and business performance.

This hands-on leadership role collaborates with data engineers, BI and planning teams to design measurement frameworks, oversee dashboards, and translate insights into strategic recommendations for senior clients.