Analytics Manager: Marketing & Media Optimization (Remote)

Morgan & Morgan, P.A.; New York (NY); On-site; USD 100,000 - 119,000; Full time

Job summary

Morgan & Morgan, P.A. in Brooklyn, NY seeks an Analytics Manager – Marketing and Media Optimization to lead data analysts and shape performance across channels. You will design models, run experiments, and build automated data flows to support media decisions.

Collaborating with Marketing, Finance, and executive teams, you will translate complex data into actionable insights, create dashboards, and monitor model accuracy to guide budget allocation and strategy.

Qualifications

• Bachelor's degree in data science, statistics, or financial management.
• Minimum 2 years of experience as a data analyst.
• At least 2 years using Python, R-Studio, Sisense Cloud Data, PowerBI and Tableau.

Responsibilities

• Guide data analysts in marketing performance and attribution.
• Develop media mix models and optimize budget allocation.
• Design tests to isolate campaign causal impact.
• Build ETL pipelines and integrate data from multiple sources.
• Create dashboards for insights to stakeholders.
• Coordinate with Media and Finance teams on KPIs.
• Monitor pipelines and model performance, iterate on campaigns.

Skills

Data analysis

Education

Bachelor's degree in Data Science, Statistics, or Financial Management

Tools

Python

R-Studio

Sisense Cloud Data

PowerBI

Tableau

Job description

Morgan & Morgan, P.A. in Brooklyn, NY seeks an Analytics Manager – Marketing and Media Optimization to lead data analysts and shape performance across channels. You will design models, run experiments, and build automated data flows to support media decisions.

Collaborating with Marketing, Finance, and executive teams, you will translate complex data into actionable insights, create dashboards, and monitor model accuracy to guide budget allocation and strategy.