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Webflow is seeking a marketing-focused web role to oversee the website as a pipeline product with A/B testing and personalization. You will own the web side of structured data, crawlability, and site architecture, measuring AI-answer engine visits as a funnel and leveraging AI agents for content, routing, and personalization.
The role is framed around an AI-native marketing operating system, emphasizing data-driven growth and scalable web experiences within the US market.
Webflow is seeking a marketing-focused web role to oversee the website as a pipeline product with A/B testing and personalization. You will own the web side of structured data, crawlability, and site architecture, measuring AI-answer engine visits as a funnel and leveraging AI agents for content, routing, and personalization.
The role is framed around an AI-native marketing operating system, emphasizing data-driven growth and scalable web experiences within the US market.