AI-Driven SaaS Product Marketing Lead

Exit Five; Atlanta, Northern (GA, KY); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Healthcare (100% for employee)

Dental & Vision Coverage

HSA with company match

Paid parental leave

Flexible vacation policy

401K with company match

Stock options from day one

Educational allowance

Job summary

CallRail is seeking a Senior Product Marketing Manager to lead AI-powered product GTMs within our SaaS lead tracking, engagement, and insights platform. You will shape positioning, messaging, pricing, and go-to-market across buying audiences while partnering with Product, Sales, and Marketing to drive acquisition and adoption.

You will own performance analytics, test messaging and segmentation, and enable Sales with compelling narratives and tools.

Qualifications

• 7+ years in strategic or product marketing, ideally MarTech or B2B SaaS.
• Deep expertise in market research, positioning, messaging, pricing, and GTM strategy.
• Proven track record launching products and driving revenue and adoption.

Responsibilities

• Own positioning and messaging for AI products across the CallRail platform.
• Lead GTM launches and cross-functional collaboration with Product, Sales, and Marketing.
• Analyze customer and product data to size opportunities and shape go-to-market plans.
• Support sales with messaging, training, and tools to communicate customer value.
• Represent CallRail as an external thought leader through content and speaking engagements.

Skills

GTM strategy

Market research

Positioning & messaging

Pricing strategy

Cross-functional leadership

Data analysis

Excel/Google Sheets

AI in SaaS

Education

BA/BS degree

Marketing/MarTech background

Tools

Looker

CRM systems

Job description

CallRail is seeking a Senior Product Marketing Manager to lead AI-powered product GTMs within our SaaS lead tracking, engagement, and insights platform. You will shape positioning, messaging, pricing, and go-to-market across buying audiences while partnering with Product, Sales, and Marketing to drive acquisition and adoption.

You will own performance analytics, test messaging and segmentation, and enable Sales with compelling narratives and tools.