AI-Driven Lifecycle Marketing Architect (Remote)

Time Doctor

United States

Remote

USD 120,000 - 180,000

Full time

6 days ago

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Job summary

Time Doctor is seeking a Lifecycle Marketing Manager to own the customer journey for paying accounts from onboarding to expansion. You will design journeys, define segmentation, and drive revenue through AI-enabled workflows and agentic automation.

Collaborate with PMM, GTM Ops, and Sales to optimize adoption and retention across global clients. You will build repeatable, automated sequences for education, engagement and renewals while maintaining human oversight of segmentation logic and final

Qualifications

5+ years in lifecycle, CRM, or retention marketing at a B2B SaaS company.
Experience designing behaviour-triggered journeys with measurable outcomes.
Fluency in cohort analysis and segmentation to drive revenue.

Responsibilities

Own onboarding and adoption programs for new paying customers.
Design and orchestrate segmentation, journeys and triggers for paid users.
Develop expansion and cross-sell plays; route qualified opportunities to Sales/CS.
Lead retention and win-back initiatives for at-risk cohorts.
Oversee renewal-moment marketing and value recaps ahead of CS conversations.
Manage customer communications across newsletters, webinars, and in-app announcements.
Identify advocates and trigger review, referral, and reference asks.
Measure lifecycle performance and iterate on experiments and AI-driven workflows.