AI-Driven B2B SaaS Performance Marketing Manager

Eve; United States; Remote; USD 95,000 - 110,000; Full time

Benefits offered by this job

Competitive salary & equity

401(k) matching

Health, dental, vision

Disability insurance

Commuter benefits

Autonomous work environment

Workplace setup reimbursement

Telecomm stipend

Flexible time off

Quarterly team gatherings

In-office perks

Job summary

Eve, a legal tech company, seeks a Performance Marketing Manager to own paid acquisition across Google Ads, LinkedIn, Meta and emerging channels. You will build campaigns, analyze data, and partner with lifecycle, events, content, sales, and RevOps to drive qualified pipeline and demand.

This hands-on role uses live budgets and links your work to revenue. Bring 2–3 years in B2B SaaS marketing, strong analytics (GA4, CRM, MA), and a bias for action.

Qualifications

• 2-3 years in performance or growth marketing in B2B SaaS.
• Hands-on with Google Ads, Meta, and LinkedIn Ads.
• Experience integrating paid with webinars/events and ABM plays.
• Fluency in funnel metrics: CPL, ROAS, and related metrics.
• Strong analytical skills with GA4, spreadsheets, CRM, and marketing automation.

Responsibilities

• Support the paid media budget and strategy across Google Ads, LinkedIn, Meta, and emerging channels, helping with planning and daily optimization.
• Build, launch, and iterate on full-funnel campaigns that drive demo requests and qualified pipeline.
• Support a steady testing program across audiences, creative, landing pages, and offers, flagging underperformers quickly.
• Fuel demand programs with paid: align audiences, offers, and landing pages with nurture sequences, events, and ABM plays.
• Evaluate new paid channels and provide recommendations on inclusion in the mix.
• Track performance against targets for CPL, cost per SQL, pipeline generated, and ROAS; report clearly to leadership.
• Work with Sales and RevOps to keep attribution honest; collaborate on ad creative and landing pages.
• Support agency or contractor relationships while keeping strategy in-house.

Skills

Performance marketing

B2B SaaS

Analytics

Campaign optimization

Communication

Tools

GA4

CRM

HubSpot

Salesforce

Marketo

Job description

Eve, a legal tech company, seeks a Performance Marketing Manager to own paid acquisition across Google Ads, LinkedIn, Meta and emerging channels. You will build campaigns, analyze data, and partner with lifecycle, events, content, sales, and RevOps to drive qualified pipeline and demand.

This hands-on role uses live budgets and links your work to revenue. Bring 2–3 years in B2B SaaS marketing, strong analytics (GA4, CRM, MA), and a bias for action.