AI-Driven B2B Marketing Manager (HubSpot + Fintech)

SwitchThink Solutions LLC

Phoenix (AZ)

Hybrid

USD 90,000 - 120,000

Full time

11 days ago

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Benefits offered by this job

Hybrid work model
Competitive compensation

Job summary

SwitchThink Solutions LLC in Phoenix, AZ is seeking an experienced Marketing Manager to drive digital campaigns, content, and analytics for B2B growth. You will partner with Sales, Product, and Executives to optimize multi-channel programs, lead generation, and attribution using AI-first approaches.

The role emphasizes HubSpot-driven campaigns, content creation, and data-driven optimization, with a hybrid work model based in Phoenix and a competitive compensation package.

Qualifications

  • 4+ years in a digital marketing role, including B2B marketing.
  • Ability to plan and execute integrated digital campaigns generating qualified B2B leads.
  • Experience building emails, landing pages, workflows, and reports in HubSpot; familiarity with Mailchimp.
  • Proven copywriting ability for web, email, social, blogs, and ads.
  • Experience measuring results with GA, GSC, and HubSpot analytics.
  • Ability to use social media tools for scheduling, monitoring, and reporting.
  • Proficient in Canva for graphics and video editing for campaigns.
  • Experience using AI tools for daily work and building AI agents/workflows.
  • Strong cross-functional relationship skills with Sales, Product, executives, and vendors.

Responsibilities

  • Plans, builds, and launches multi-channel digital campaigns in HubSpot to reach decision-makers.
  • Aligns campaigns with product launches, sales priorities, and pipeline goals.
  • Maintains campaign calendars, contact lists, segmentation, and data hygiene for accurate attribution.
  • Writes clear B2B copy for social, ads, emails, blogs, and websites reflecting the brand voice.
  • Designs visual campaign elements and produces video content for campaigns and events.
  • Uses analytics to track performance, builds dashboards, and implements data-driven refinements.
  • Optimizes content for search and social algorithms and manages social publishing.</br>

Skills

B2B marketing
HubSpot campaigns
Content creation
SEO/SEM
Analytics & reporting
AI tools (Claude, ChatGPT, Copilot)
Social media management
Video production
Graphic design (Canva)
Campaign optimization (A/B testing)

Education

Bachelor's degree in Marketing, Communications, Business, or related

Tools

HubSpot
Google Analytics
Semrush
Ahrefs
Canva
Hootsuite
Sprout Social
Claude
ChatGPT
Microsoft 365 Copilot

Job description

SwitchThink Solutions LLC in Phoenix, AZ is seeking an experienced Marketing Manager to drive digital campaigns, content, and analytics for B2B growth. You will partner with Sales, Product, and Executives to optimize multi-channel programs, lead generation, and attribution using AI-first approaches.

The role emphasizes HubSpot-driven campaigns, content creation, and data-driven optimization, with a hybrid work model based in Phoenix and a competitive compensation package.

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