AI Discovery Lead: AEO & GEO Optimization

Springhealth; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Spring Health is seeking a remote, full-time lead for AEO and GEO strategies to optimize discovery and citation across B2B and D2C audiences. You’ll test content formats, signals, and technical changes to drive AI visibility, while partnering with Web and Engineering to improve structure, schema, and crawlability.

You’ll own content discovery end-to-end and extend visibility to relevant platforms. You’ll work with AI tools and internal experts to accelerate research, content development, and

Qualifications

• Experience building AEO/GEO strategies for B2B and D2C audiences.
• Knowledge of AI-driven discovery and citation signals.
• Familiarity with structured data, schema, and crawlability.

Responsibilities

• Build and own company-wide AEO and GEO strategy across audiences.
• Test content, formats, authorship signals and technical changes for AI visibility.
• Monitor crawl, index, retrieval and citation by AI/search platforms.
• Collaborate with Web and Engineering to fix barriers and improve architecture.
• Own onsite and offsite content discovery and experimentation surfaces.
• Extend visibility strategies across third-party platforms influencing AI discovery.

Skills

AEO strategy

GEO strategy

Technical collaboration

AI discovery

Schema markup

Tools

Semantic HTML

Internal linking

Structured data

Job description

Spring Health is seeking a remote, full-time lead for AEO and GEO strategies to optimize discovery and citation across B2B and D2C audiences. You’ll test content formats, signals, and technical changes to drive AI visibility, while partnering with Web and Engineering to improve structure, schema, and crawlability.

You’ll own content discovery end-to-end and extend visibility to relevant platforms. You’ll work with AI tools and internal experts to accelerate research, content development, and