Adobe Product Owner: CJA & Target, Remote Options

Altria; United States; Hybrid; USD 120,000 - 173,000; Full time

Benefits offered by this job

Flexible/remote options

Paid time off and holidays

13 paid holidays + floating days

401(k) matching from day one

Professional development stipends

Medical, dental, vision coverage

Job summary

Altria is seeking an Adobe Product Owner to drive analytics and personalization strategies for CJA and Target. The role supports AEP integration and data lake insights through strong data understanding.

Responsible for end-to-end analytics implementations, tagging governance, and product roadmap execution with third-party teams. Flexible work arrangement offered, including remote options.

Qualifications

• Bachelor’s degree in computer science, marketing, or a related field.
• 6+ years of hands-on experience implementing and working with Adobe Analytics/CJA and Adobe Target.
• Hands-on experience with AEP integration and data collection.
• Knowledge of SQL, Python, and APIs for data processing and automation is preferred.

Responsibilities

• Lead end-to-end Consumer journey analytics implementation and testing across desktop, mobile web, and app experiences in collaboration with third-party teams.
• Define and manage tagging strategy, data layer requirements, and analytics governance for new features and releases.
• Manage product releases, enhancements, and transformational implementations, including Web SDK migration.
• Provide guidance and education to CJA and Adobe Target users on new features to increase adoption.
• Oversee user interface-related customizations, including classifications and data labels, aligning with analytics reporting requirements.
• Own the product roadmap and execution for personalization and experimentation initiatives with Adobe Target.
• Partner with internal stakeholders to guide Adobe Target initiatives in support of business objectives.
• Advance personalization at scale by promoting machine learning and AI capabilities for tailored experiences.
• Maintain and approve documentation, including testing templates, quality assurance materials.

Skills

Adobe Analytics

Adobe Target

Adobe Experience Platform

SQL

Python

APIs

Agile methodologies

Data governance

Privacy compliance

Education

Bachelor’s degree in computer science, marketing, or a related field

Tools

Adobe Data Collection

Adobe Experience Platform

Job description

Altria is seeking an Adobe Product Owner to drive analytics and personalization strategies for CJA and Target. The role supports AEP integration and data lake insights through strong data understanding.

Responsible for end-to-end analytics implementations, tagging governance, and product roadmap execution with third-party teams. Flexible work arrangement offered, including remote options.