A leading technology company in Dallas is seeking an Adobe Journey Optimizer Implementation & Architecture Lead. The ideal candidate will have over 10 years of experience in marketing technology, hands-on expertise in Adobe Journey Optimizer, and strong skills in data schema design and decisioning strategies. This role requires excellent collaboration skills and knowledge of GDPR/CCPA compliance.
Qualifications
10+ years of experience in marketing technology or digital implementation.
Hands-on expertise in Adobe Journey Optimizer.
Strong understanding of journey architecture and real-time personalization.
Responsibilities
Lead AJO implementation and architecture efforts.
Ensure compliance with GDPR/CCPA regulations.
Design decisioning strategies and data schemas.
Skills
Marketing technology expertise
Adobe Journey Optimizer
Data schema design
Real-time personalization
APIs and JSON payloads
Education
AJO Architect Certification
AEP Business Practitioner Certification
Adobe Target Certification
Tools
Snowflake
Job description
Overview
Adobe Journey Optimizer (AJO) Implementation & Architecture Lead
Key Responsibilities
10+ years in marketing technology or digital implementation.
Hands-on expertise in Adobe Journey Optimizer.
Certifications: AJO Architect, AEP Business Practitioner, Adobe Target.
Strong understanding of journey architecture and real-time personalization.
Experience with Snowflake or similar cloud data warehouses.
Proficiency in designing data schemas and decisioning strategies.
Familiarity with GDPR/CCPA compliance and consent management.
Skilled in JSON payloads, APIs, and event instrumentation.
Knowledge of AJO integration with Adobe Experience Platform (AEP) and Real-Time CDP.