Admissions Counselor

Meredith College; Raleigh (NC); On-site; USD 45,000 - 70,000; Full time

Job summary

Meredith College is seeking an Admission Counselor to identify, recruit, and select prospective students within the assigned territory and advance enrollment goals. You will promote the value of Meredith’s education, plan campus visits and events, and engage with students, families, counselors, and partners.

You will also guide applicants through the admission process, provide financial aid information, and maintain strong relationships with high school counselors and alumni.

Qualifications

• Bachelor’s degree required.
• Valid NC driver’s license and clean driving history.
• Excellent interpersonal skills and ability to work with a diverse community.

Responsibilities

• Develop and manage a recruitment plan for the assigned territory and schools.
• Communicate the value of Meredith’s educational experience to students, families, counselors, and partners.
• Plan visits to high schools/colleges and attend fairs to identify prospective students.
• Conduct campus interviews, admission presentations, and tours for visitors.
• Assist with the application and admission process, including financial aid information.
• Provide timely, high-volume follow-up with students and families.

Skills

Interpersonal skills

Effective communication (English)

Public speaking

CRM experience

Google Suite / MS Office

Able to travel extensively

Education

Bachelor’s degree

Tools

Slate CRM

Job description

The Admission Counselor is a member of the undergraduate admission team and a communicator of the value of a Meredith education. This position is primarily responsible for identifying, recruiting, and selecting prospective students within an assigned recruitment territory to achieve the College’s mission and enrollment goals.

Essential Duties and Responsibilities:

• Develop and manage an effective plan for recruiting and enrolling new students from the assigned territory and schools.
• Communicate the value of the College’s educational experience to a variety of constituents including prospective students, parents, school and college counselors, and other members of the College and external community.
• Plan and complete recruitment visits to high schools and/or community colleges, attend college fairs, area receptions, and events to identify prospective students who demonstrate potential for success at the College.
• Conduct campus visit interviews, admission presentations, and tours for on-campus visitors.
• Facilitate the application and admission process (including financial aid information) with students, parents, and high school counselors including resolution of problems that may arise during the process.
• Provide and track a high volume of intentional follow-up with students and parents.
• Provide exceptional customer service by responding promptly and professionally to inquiries from prospective students and families.
• Build authentic, individualized relationships with prospective students and families to support informed college decision-making and promote student success from inquiry through enrollment.
• Represent the Office of Admissions in a public speaking capacity on and off campus.
• Initiate, plan, and execute special projects in conjunction with the goals and objectives of theoffice and the business of the College, including collaboration with campus partners for recruitment focus areas.
• Cultivate and maintain strong relationships with high school counselors, community organizations, and alumni to support recruitment efforts.
• Read applications for admission, evaluate credentials, and render admission decisions.
• Maintain a high level of knowledge of College information, organization, opportunities, and policies.
• Participate in regular enrollment strategy meetings and contribute ideas to improve recruitment initiatives and student yield.
• Serve on committees as assigned.
• Perform other duties as assigned.

Performance Expectations:

• Meet individual recruitment and enrollment goals.
• Maintain consistent communication and follow-up with prospective students and families.
• Demonstrate professionalism, collaboration, and a commitment to excellent customer service.
• Complete assigned travel, application review, and event responsibilities in a timely manner.

Skills Needed:

• Must have excellent interpersonal skills and be able to work with a diverse community.
• Ability to communicate effectively in both spoken and written English.
• Ability to listen well and evaluate a prospective student’s potential for success at Meredith
• Ability to understand College procedures and curricular offerings and be able to relate this information effectively to prospective students and families.
• Must be able to understand and explain financial aid programs and eligibility criteria, and use discernment regarding appropriate next steps as they may apply to admitted students and families.
• Ability to travel to secondary schools and community colleges.
• Ability to maintain an effective applicant tracking system.
• Ability to plan and organize special events and activities.
• Strong organizational and time management skills with the ability to manage multiple priorities and deadlines.
• Ability to work independently while contributing effectively as part of a collaborative team.
• Proficiency with Google Suite or Microsoft Office Suite.
• Proficiency with customer relationship management (CRM) systems, especially Slate.
• Strong attention to detail and commitment to maintaining accurate records.
• Ability to adapt to changing priorities in a fast-paced enrollment environment while maintaining a positive attitude and willingness to work as a team player.

Key Interfaces:

• Interacts with prospective students, parents, high school teachers, school and college counselors, and members of the Meredith community.
• Will work with other members of the Admissions Office staff and the larger Meredith community.

Education & Experience:

• Bachelor’s degree required.
• Valid NC Driver’s license and clear driving history are required.

Working Conditions & Physical Demands:

• General office setting with moderate noise level.
• Ability to lift and transport recruitment materials (approximately 25–30 pounds).
• Ability to stand for extended periods during recruitment events, college fairs, and campus programs.
• Frequent travel is required.
• Evening and weekend work required.
• Overnight travel may be required during peak recruitment seasons.

Required Documents:

• Cover Letter
• Resume