Admissions Communications Coordinator

The Chronicle Of Higher Education, Inc.; Rootstown Township (OH); Hybrid; USD 43,662 - 51,667; Full time

Benefits offered by this job

Healthcare Coverage

Flexible Spending Account (FSA) or HSA

State retirement plan with employer 14

Generous vacation and sick leave

Job summary

The Chronicle Of Higher Education, Inc. is seeking an Admissions Communications Coordinator to create, configure, and deliver admission recruiting content across emails, SMS, outbound calls, and print materials using a CRM system.

You will develop content for outreach to prospective students, applicants, and campus partners, while maintaining the applicant portal and lead generation forms. The role emphasizes project management, accuracy, and continuous improvement in communications.

Qualifications

• Bachelor’s degree.
• Minimum 2 years administrative experience in a student-facing college or university admission or academic office to demonstrate an understanding of higher education new student enrollment workflow.
• Knowledge of email & SMS marketing best practices.
• Proficiency with Microsoft Office Suite.

Responsibilities

• Manage the prospective student CRM system and related digital communications efforts (email, SMS, outbound calling campaigns).
• Develop and deliver relevant communication content to prospective students; analyze and adjust campaigns.
• Perform list analysis, stakeholder proofing, and monitor content performance to drive continuous improvement.

Skills

Content creation

Project management

Attention to detail

Copywriting

Communication

Education

Bachelor’s degree

Tools

CRM system

Microsoft Office Suite

Email marketing platforms

SMS marketing tools

Job description

Admissions Communications Coordinator

Position Type: Admin/Professional
Department: Admissions and Financial Aid
Full or Part Time: Full Time
Pay Grade: MN7

Summary

The Admissions Communications Coordinator is responsible for creating, configuring, and delivering admission recruiting content, including emails, outbound texts (SMS), automated phone calls, and print materials, using a CRM system. The coordinator develops content for communication plans for outreach to prospective students, applicants, and campus partners, and maintains the applicant portal and lead generation forms. Key responsibilities include content creation and copywriting, project management and timeline coordination, consulting with campus partners to implement communication needs, monitoring and reporting on content performance, and researching and developing best practices for email and SMS communications. The coordinator also performs test deployments to ensure content accuracy, prepares list queries, coordinates stakeholder proofing, manages the email calendar, troubleshoots issues, generates metrics, and provides guidance on email functionality. This role requires strong project management skills, attention to detail, and a commitment to continuous improvement in communication efforts.

Principal Functional Responsibilities

• Prospective Student CRM System Management: Learn, configure, manage, and administer the prospective student CRM and related digital communications efforts, including email, SMS, and outbound calling campaigns to recruit prospective students. Procure, manage, and analyze prospective student databases and lists. Manage multiple concurrent projects from a variety of stakeholders. Exhibit exceptional attention to detail and produce high‑quality, effective communication campaigns in a deadline‑driven environment.
• Content Creation, Delivery, and Analysis: Effectively communicate with internal and external stakeholders at various levels with a variety of backgrounds to develop and deliver relevant communication content to prospective students. Develop outbound communication campaigns reflecting an understanding of complex segments of prospective students for high‑value research and health professions programs. Campaigns will reflect a knowledge of higher education workflow, knowledge and understanding of digital communications assets, and adherence to university style and communications standards. Perform ongoing list analysis and campaign outcomes for continuous improvement.
• Other Duties: Perform other admission services duties as assigned, such as communicating with stakeholders, answering emails, inbound SMS messages, assisting with large on‑campus events, etc.

Qualifications

• Bachelor’s degree.
• Minimum 2 years administrative experience in a student‑facing college or university admission or academic office (may include time as a part‑time employee and/or graduate assistant) to demonstrate an understanding of higher education new student enrollment workflow in an interview setting.
• Knowledge of email & SMS marketing best practices.
• Proficiency with Microsoft Office Suite.

Preferred Qualifications

• Prior experience working with communication systems and software.
• Project management experience.
• Knowledge and understanding of digital communication production.
• Sound knowledge of a CRM system from employment experience.
• Knowledge of university style and communications standards.
• Graphic design experience.

Physical Requirements

Must be able to utilize a phone, computer, and other office equipment. Ability to work evening and/or weekend hours on occasion, as needed.

Benefits

• Starting Salary Range: $43,662 – $51,667, commensurate with experience.
• Healthcare Coverage: Competitive medical, dental, and vision insurance through Medical Mutual.
• Flexible Spending Account (FSA) or Health Savings Account (HSA).
• Short‑ and long‑term disability coverage, long‑term care coverage options, and life insurance.
• State retirement plan with 14% employer matching.
• Generous vacation and sick leave, in addition to 11 paid holidays each year.
• Hybrid work environment (up to two remote days per week after six months).
• Educational benefits with partner universities.
• Ongoing professional growth through on‑site training and Lean Six Sigma certification.
• Employee wellness activities and initiatives that support a healthy work‑life balance.

Equal Employment Opportunity Statement

NEOMED is committed to providing equal employment opportunities to qualified applicants without discrimination on the basis of age, color, disability, gender identity or expression, genetic information, national origin, race, religion, sex, sexual orientation, transgender status, status as a parent during pregnancy and immediately after the birth of a child, status as a parent of a young child, status as a foster parent, veteran status, or any other category protected by applicable state or federal law. As an Equal Opportunity Employer, NEOMED also affirms its commitment to nondiscrimination in its employment policies and practices. In compliance with Title IX, NEOMED prohibits sex discrimination, including sexual harassment.