Admissions and Marketing Director

The-Pavilion-At-Jacksonville; Jacksonville (FL); On-site; USD 65,000 - 85,000; Full time

Benefits offered by this job

Competitive wages

401(K) Plan

Paid Time Off

Positive and compassionate environment

Supportive Leadership team

Additional incentives

Job summary

The Pavilion at Jacksonville is seeking an Admissions and Marketing Director. This role drives census growth through an individual external sales strategy and manages occupancy while ensuring compliance with state and federal regulations.

Responsibilities include building relationships with referral sources, presenting facility services clearly, and reporting calendar activities and results to leadership. Candidate should have a relevant degree or nursing background and at least 3 years of

Qualifications

• Bachelor's degree preferred; or nursing license in good standing.
• Minimum 3 years of census development and occupancy management experience in a nursing home or related health care facility.
• Knowledge of long-term care laws, regulations, and guidelines.

Responsibilities

• Develops and implements an external sales strategy to meet census goals while ensuring regulatory compliance.
• Builds relationships with referral sources (hospitals, physicians, senior centers, home health agencies, hospices).
• Provides clear information about services and offerings of the facility.
• Maintains a current list of referral partners and territories; reports results weekly to the Administrator.

Skills

External sales

Census development

Relationship building

Communication

Education

Bachelor's degree

Unencumbered nursing license

Tools

CRM software

Job description

Job Title: Admissions and Marketing Director

Location:The Pavilion at Jacksonville

Job Type: Full-Time

Salary: Negotiable

About Us

The Pavilion at Jacksonvilleis a skilled nursing and rehabilitation center located inJacksonville, FL. AtThe Pavilion at Jacksonville, our mission is simple: “To make a positive difference in the lives of those we serve by providing competent, compassionate and outcome-oriented care – every day.”

Position Summary

The Admissions/Marketing Director implements an individual sales strategy to achieve census and occupancy management goals of the facility while also maintaining compliance in accordance with local, state and federal standards and regulations, established facility policies and procedures.

Key Responsibilities

• Plans, develops, organizes, and implements, an individual external sales strategy with a scheduled program of daily activities designed to achieve facility census goals while also maintaining compliance with current state and federal laws and regulations.
• Plans, develops and implements an external census sales strategy to personally build and maintain strong relationships with referral sources such as hospitals, physicians, senior centers, department of human resources, home health agencies, hospice, etc.
• Provides information to clearly share the services and offerings of the facility.
• Identifies opportunities with new referral partners/sources and develops sales strategies to build relationships and communicate the facility’s services and offerings. Submits monthly calendar to supervisor of events, visits, face to face, or personal activities by other means demonstrating the implementation of the census strategy/plan.
• Provides weekly documentation of the monthly calendar execution to supervisor.
• Develops and implements a sales strategy that leads to the conversion of referrals to admission status.
• Schedules routine events/activity with identified referral partners/sources and reports results to the Administrator.
• Follows the established geographic territory as outlined by the Administrator. Identifies opportunities for additional partnerships with entities such as physicians, community- based agencies, hospitals, hospices, etc.
• Develops and implements a sales strategy accordingly.
• Communicates and reviews this strategy with the Administrator as weekly, monthly, and as requested.
• Maintains a current, updated listing of referral partners/sources, locations and personal assignments at all times.
• Other duties as assigned.

Qualifications

• A bachelor’s degree from an accredited college or university is preferred; or an unencumbered nursing license in the state.
• Valid driver’s license in the state.
• Must have, as a minimum, three (3) years of experience with demonstrated success in census development and occupancy management in a nursing home, or other related health care facility.
• Knowledgeable of nursing and medical practices and procedures, as well as laws, regulations and guidelines pertaining to long-term care.

Benefits

• Competitive Wages and Benefits Package
• 401(K) Plan
• Paid Time Off
• Positive and compassionate environment
• Supportive Leadership team
• Additional incentives