Acquisition Analytics Manager – Performance Marketing

HearUSA; Salt Lake City (UT); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Comprehensive benefits

Paid holidays & PTO

401k matching

Tuition reimbursement

Hearing aid discount

Diversity & inclusion

Job summary

HearUSA in Salt Lake City is seeking a Marketing Manager to own our customer acquisition measurement strategy. You will lead performance tracking, attribution, reporting, and optimization to influence growth and marketing investments.

This data-driven role requires turning complex performance data into actionable business recommendations, partnering across Marketing, Analytics, Client Care, and Operations to improve campaigns and the customer journey.

Qualifications

• 4-8+ years in performance marketing, marketing analytics, or related field.
• Proven experience analyzing and optimizing paid media, digital marketing, and lead generation campaigns.
• Strong understanding of campaign measurement, attribution methodologies, and performance reporting.
• Experience with marketing analytics platforms such as Google Analytics or similar tools.
• Advanced Excel and experience with reporting and BI platforms.
• Strong analytical and problem-solving abilities with ability to link marketing performance to business outcomes.
• Excellent communication and presentation skills with ability to influence across teams.
• Demonstrated ability to manage multiple projects and prioritize independently.

Responsibilities

• Own acquisition measurement, tracking, and reporting across channels.
• Monitor campaigns and identify opportunities to improve ROI and efficiency.
• Provide analytics-driven recommendations to optimize campaigns and spend.
• Collaborate with stakeholders to refine channel strategies and budgets.
• Develop executive dashboards and performance reports for leadership.
• Present results and opportunities to leadership with clear insights.
• Partner with cross-functional teams to align goals and performance expectations.

Skills

Performance marketing

Marketing analytics

Campaign measurement

Data analysis

Excel

BI platforms

Communication

Project management

Tools

Google Analytics

Job description

HearUSA in Salt Lake City is seeking a Marketing Manager to own our customer acquisition measurement strategy. You will lead performance tracking, attribution, reporting, and optimization to influence growth and marketing investments.

This data-driven role requires turning complex performance data into actionable business recommendations, partnering across Marketing, Analytics, Client Care, and Operations to improve campaigns and the customer journey.