Account Manager – Programmatic

Jobtailor; Los Angeles (CA); On-site; USD 90,000 - 150,000; Full time

Job summary

Jobtailor in Los Angeles, CA seeks a seasoned programmatic advertising professional to own client relationships, craft media strategies, and drive growth across DSP channels. You will translate data into strategic recommendations, manage campaigns, and collaborate across Sales, Marketing, and Solutions teams.

The role emphasizes client-facing engagement, performance reporting, and cross-sell opportunities in a fast-paced ad tech environment. Strong analytics and presentation skills are essential.

Qualifications

• 3-5 years of experience in programmatic advertising, account management, or related field.
• Hands-on experience running/troubleshooting campaigns across major DSP platforms.
• Strong understanding of programmatic auctions, PMP deals, and programmatic guaranteed structures.
• Ability to translate technical knowledge into strategic guidance.
• Comfortable presenting to clients and agency/brand stakeholders.
• Analytical, organizational, and problem-solving skills.
• Familiarity with optimization, attribution, and other facets of the ad tech ecosystem.
• Hands-on programmatic trading/optimization experience is a plus.
• BS/BA or equivalent experience.

Responsibilities

• Serve as the primary client contact and build trust-based relationships.
• Plan and execute client entertainment and engagement initiatives.
• Develop client-aligned media strategies using market trends and insights.
• Identify upsell/cross-sell opportunities across DSP formats.
• Provide strategic recommendations based on evolving client needs.
• Use performance data to develop retention plans and uncover growth opportunities.
• Collaborate on pre-launch activities including briefs, mocks, site lists, and quality checks.
• Maintain and manage Deal Libraries and targeting strategies.
• Deliver performance updates, QBRs, and post-campaign wrap-ups.
• Provide curated reporting including site lists, RFIs, RFPs, and trackers.
• Partner with Sales and Optimization Managers on strategy, setup, and execution.
• Collaborate with marketing and solutions teams on demos and product recommendations.
• Contribute to SME projects supporting strategic outcomes across the sales cycle.

Skills

Programmatic Advertising

Account Management

Campaign Management

Data Analysis

Client Relationship Management

Education

BS/BA or equivalent

Tools

DSP Platforms

Deal Libraries

Campaign Trackers

RFPs

RFIs

Excel Proficiency

Job description

• Serve as the primary client contact and build strong, trust-based relationships
• Plan and execute client entertainment initiatives, including office hours, lunch & learns, and industry events
• Develop client-aligned media strategies using market trends, audience insights, and competitive analysis
• Identify upsell/cross-sell opportunities across open exchange and PMP formats
• Provide strategic recommendations based on evolving client needs
• Use performance data to develop retention plans and uncover growth opportunities
• Collaborate on pre-launch activities, including brief reviews, creative mocks, site lists, and quality checks
• Maintain and manage Deal Libraries and targeting strategies
• Deliver performance updates, QBRs, and post-campaign wrap-ups
• Provide curated reporting, including site lists, green PMPs, RFIs, RFPs, and campaign trackers
• Partner with Sales and Optimization Managers on strategy, setup, and execution
• Collaborate with marketing and solutions teams on demos, insights, and product recommendations
• Contribute to or lead an SME project supporting strategic outcomes across the sales cycle

Requirements

• 3-5 years of experience in programmatic advertising, account management, campaign management, or a related field
• Hands-on experience running and troubleshooting campaigns across major DSP platforms
• Strong understanding of programmatic auctions, PMP deals, and programmatic guaranteed structures
• Ability to translate technical knowledge into strategic guidance
• Comfortable presenting to clients and agency or brand stakeholders
• Analytical, organizational, and problem-solving skills
• Comfort working in large datasets using Excel or other tools
• Familiarity with optimization, attribution, and other facets of the ad tech ecosystem
• Hands-on programmatic trading and optimization experience is a plus
• BS/BA or equivalent experience

Core Competencies

Demonstrates expertise in programmatic advertising and account management, with a strong ability to develop client-aligned media strategies and deliver performance insights. Proficient in managing campaigns across DSP platforms and utilizing data analytics for strategic recommendations.

Highest-signal resume keywords

• Programmatic Advertising
• Account Management
• Campaign Management
• Data Analysis
• Client Relationship Management

Hard Skills

• Programmatic Auctions
• PMP Deals
• Campaign Optimization
• Data Analytics
• Excel Proficiency
• Performance Reporting
• Market Trend Analysis
• Audience Insights
• Creative Mockups
• Retention Planning

Soft Skills

• Analytical Skills
• Organizational Skills
• Problem-Solving Skills
• Presentation Skills
• Collaboration Skills

Industry Keywords

• Programmatic Advertising
• Ad Tech Ecosystem
• Client Entertainment Initiatives
• Upsell Opportunities
• Cross-Sell Opportunities

Tools & Technologies

• DSP Platforms
• Deal Libraries
• Campaign Trackers
• RFPs
• RFIs