Performance Specialist

Jobtailor; Ogden (UT); On-site; USD 70,000 - 110,000; Full time

Job summary

Jobtailor in Ogden, UT seeks a data-driven Adtech Performance Marketing Analyst to audit accounts, analyze Reddit trends, and align campaigns with measurement frameworks and performance goals.

You will work with Client Account Managers to understand campaign setups, measurement frameworks, and performance goals, serving as an escalation point when targets aren’t met and translating data into actionable recommendations for stakeholders.

Qualifications

• Adtech / Media background required.
• Effective communication, presentation, problem solving and analytical skills.
• Strong analytical skills to interpret complex data.
• Self-motivated, thrives in unstructured environments.
• Understanding of digital attribution solutions and tracking partners (MMPs).
• Familiarity with performance marketing and its interdependencies.

Responsibilities

• Conduct comprehensive account audits to diagnose issues and identify optimization opportunities.
• Identify and analyze Reddit trends, contextualizing advertiser performance within broader platform trends.
• Collaborate with Client Account Managers to understand campaign setups, measurement frameworks, and performance goals.
• Serve as an escalation point for clients whose performance goals are not met through standard optimizations.
• Analyze campaign data, ad products, and creative assets to identify improvement areas.
• Provide recommendations based on documented best practices and communicate implementation guidance.
• Translate data insights into actionable recommendations with clear justifications and expected outcomes.
• Communicate campaign performance updates and optimization suggestions regularly.
• Document strategies, tests, and outcomes for future research and continuous improvement.
• Report to the Senior Manager of Acquisition and complete assigned projects.

Skills

Adtech background

Analytical skills

Effective communication

Self-starter

MMPs understanding

Performance marketing

DR space

CPA/ROAS metrics

Education

Degree preferred

Tools

MMPs

Ad Products

Creative Assets

Job description

• Conduct comprehensive account audits to diagnose issues and identify optimization opportunities
• Identify and analyze Reddit trends, contextualizing advertiser performance within broader platform trends
• Collaborate with Client Account Managers to understand campaign setups, measurement frameworks, and performance goals
• Serve as an escalation point for clients whose performance goals are not met through standard optimizations
• Analyze campaign data, ad products, and creative assets to identify improvement areas
• Provide recommendations based on documented best practices and communicate implementation guidance
• Translate data insights into actionable recommendations with clear justifications and expected outcomes
• Communicate campaign performance updates and optimization suggestions regularly
• Document strategies, tests, and outcomes for future research and continuous improvement
• Report to the Senior Manager of Acquisition and complete assigned projects

Requirements

• Adtech /Media background experience
• Effective communication, presentation, problem solving, analytical and organizational skills to manage complex tasks, issues and deadlines
• Strong analytical skills to understand complicated data and apply data in new and innovative ways
• Motivated self-starter who thrives in unstructured environments on an evolving team
• In-depth understanding of digital attribution solutions and tracking partners, including MMPs
• Understanding of the performance marketing landscape and its interdependencies
• Expertise in the DR space and performance marketing ecosystem
• Familiarity with advanced technical setups to achieve CPA/ROAS metrics
• Degree preferred

Core Competencies

Demonstrates expertise in analyzing campaign data and performance marketing, with a strong focus on digital attribution solutions and optimization strategies. Capable of translating complex data insights into actionable recommendations while effectively communicating with clients and stakeholders.

Highest-signal resume keywords

• Adtech / Media Background Experience
• Digital Attribution Solutions
• Performance Marketing Ecosystem
• Analytical Skills
• Effective Communication

Hard Skills

• Campaign Data Analysis
• Optimization Strategies
• Performance Marketing
• Digital Attribution
• Data Insights Translation

Soft Skills

• Effective Communication
• Problem Solving
• Organizational Skills
• Presentation Skills
• Motivated Self-Starter

Industry Keywords

• CPA Metrics
• ROAS Metrics
• DR Space

Tools & Technologies

• MMPs
• Ad Products
• Creative Assets