Account Executive Bi-lingual Media Sales

Radionotas; Portland (OR); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Life insurance

401k retirement plan

Paid holidays

Vacation time

Great Place to Work certification

Job summary

Salem Media Group – Portland is seeking a Bi-Lingual Media Strategist / Account Executive to join our on-air and digital sales team. You will sell and manage multi-media marketing solutions to local SMBs, focusing on Hispanic communities, delivering strategic advertising across digital, radio, and events.

You will prospect, present, and close deals, research local digital trends, project revenues, and meet monthly and quarterly targets.

Qualifications

• Bi-lingual Spanish with cultural sensitivity for nuanced communication.
• Experience in cross-cultural sales environments.
• Proven track record of exceeding sales goals in on-air and online media.
• Knowledge of SEM, SEO, Display, OTT/CTV, social media, Email Marketing, Chat, Website Development.
• Ability to prospect for new clients across industries with good category understanding.
• In-depth needs analysis to tailor solutions backed by data.
• Strong written and verbal communication to present multi-variant solutions.
• Proven ability to develop local/regional marketing strategies.
• Professional appearance and client-facing demeanor.
• Diversity collaboration experience.
• MS Office skills and ability to use market insight tools.

Responsibilities

• Prospect for local and regional business, reach decision makers, set meetings, analyze client needs, and deliver strategic advertising presentations.
• Research and stay current on local digital marketing trends and opportunities.
• Create and present strategic marketing proposals for key accounts and new business decision makers.
• Accurately project revenues and meet/exceed monthly budgets for all product lines and annual budgets.

Skills

Bilingual Spanish

Cross-cultural sales

Sales achievement

Communication skills

Marketing strategy

Prospecting

Needs analysis

MS Office aptitude

Diversity collaboration

Presentation skills

Tools

SEM

SEO

Display advertising

OTT/CTV

Social media

Email marketing

Chat

Website development

Market insights tools

MS Office suite

Job description

Overview

Salem Media Group – Portland offers an exceptional opportunity for a Bi-Lingual Media Strategist / Account Executive. We are looking for a highly motivated sales professional to join our growing on-air and digital sales team specifically focusing on our local Hispanic communities and companies. The hired individual will sell and manage our multi-media marketing solutions, including digital, radio, and event sales to local small and medium-sized businesses. The measurement of success is achieved by achieving monthly, quarterly, and annual sales goals while developing new business opportunities designed to meet and exceed client expectations.

Overview

Salem Media Group – Portland offers an exceptional opportunity for a Bi-Lingual Media Strategist / Account Executive. We are looking for a highly motivated sales professional to join our growing on-air and digital sales team specifically focusing on our local Hispanic communities and companies. The hired individual will sell and manage our multi-media marketing solutions, including digital, radio, and event sales to local small and medium-sized businesses. The measurement of success is achieved by achieving monthly, quarterly, and annual sales goals while developing new business opportunities designed to meet and exceed client expectations.

Responsibilities

• Prospect for local and regional business. Reach decision makers, set meetings, analyze client needs, and create and deliver compelling, strategic advertising presentations that address client objectives.
• Research and stay current on all local digital marketing trends and opportunities.
• Create and present strategic marketing proposals for key accounts and new business decision makers.
• Accurately project revenues, meet and exceed monthly budgets for all product lines and exceed annual budgets.

Qualifications

• Bi-lingual Spanish and cultural sensitivity to understand nuances in communication.
• Experience in cross-cultural sales environments.
• A demonstrated track record of exceeding sales goals in both on-air and on-line media
• Knowledge of and success in selling Search Engine Marketing (SEM), Search Engine Optimization (SEO), Target Display, OTT/CTV, social media, Email Marketing , Chat, Website Development, and how they are positioned in the marketplace.
• A demonstrated ability to understand categories of businesses to prospect for new clients.
• A history of doing in-depth needs analysis designed to uncover a client’s needs and then provide the right solution(s) to fit that need and show data that corroborates and justifies the sale.
• Excellent written and verbal communication skills and the ability to present multi-varied solutions to groups of people as needed.
• Proven track record of developing a business marketing strategy for local and regional clients.
• Maintain an appropriate professional appearance and meaning.
• A demonstrated ability to work with a diverse group of clients.
• Demonstrated knowledge of Microsoft business software (MS Word, Outlook, PowerPoint, Excel, etc.) and ability to quickly learn to use new software applications for prospecting and market insights (Miller Kaplan, Compass Borrell, Neilsen, RAB, etc.).

Benefits

• Competitive pay structure based on experience
• Health, dental, vision and life insurance
• 401k retirement plan
• Paid holidays and vacation time
• EEO Statement
• Come see how Salem is DIFFERENT and why we’ve been certified as a “Great Place to Work” and as a “Best and Brightest” equal opportunity employer.