ABM Marketing Lead – Data Center Solutions

IMI Hydronic Engineering; Dallas (TX); Hybrid; USD 110,000 - 137,000; Full time

Benefits offered by this job

Health plans

401K plan

Maternity leave

Paternity leave

Stock purchase plan

Job summary

IMI plc is seeking an Account-Based Marketing Specialist for Data Centers to lead technical product communications and high‑impact field marketing initiatives. You will drive ABM/ABX strategies, VIP hosting, and executive roundtables for hyperscale and colocation buyers, partnering with product and digital teams.

The role emphasizes omni‑channel campaigns, data-driven insights, and premium customer experiences, with a hybrid on-site work environment and domestic travel.

Qualifications

• 5+ years of experience in product or communications marketing in B2B/technical industries.
• 3+ years of ABM and ABX initiatives.
• Proven ability to plan high-touch hospitality events and on-site trade shows.
• Willingness to travel 20%–30% domestically to support events and campaigns.
• Strong copywriting, omni-channel communication, and cross-functional collaboration.

Responsibilities

• Lead ABM/ABX campaigns and holistic data center communications across brands.
• Plan and execute VIP hosting, executive roundtables, and premium customer experiences.
• Coordinate field marketing events, trade shows, and regional conferences.
• Develop CVPs and go-to-market strategies for data center audiences.
• Create and maintain toolkits, collateral, and performance reporting.

Skills

ABM

ABX

Events

Content creation

Travel

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Job description

IMI plc is seeking an Account-Based Marketing Specialist for Data Centers to lead technical product communications and high‑impact field marketing initiatives. You will drive ABM/ABX strategies, VIP hosting, and executive roundtables for hyperscale and colocation buyers, partnering with product and digital teams.

The role emphasizes omni‑channel campaigns, data-driven insights, and premium customer experiences, with a hybrid on-site work environment and domestic travel.