ABM & Demand Gen Campaigns Lead

Cursor; United States; Remote; USD 110,000 - 165,000; Full time

Job summary

SpaceXSI is seeking an Integrated Campaigns Manager focused on demand generation and account-based marketing to win and expand our most strategic accounts. Youll help run campaigns that create demand for our products among enterprise buyers, building programs for priority accounts, crafting stories that land with target audiences, and executing webinars, offers, nurture, and campaign deliverables that turn engagement into pipeline.

This is an execution-heavy role with room to grow.

Responsibilities

• Build and run programs for priority accounts and segments.
• Design and run ABM programs for clusters of strategic accounts grouped by vertical, tech stack, use case, or buying-group pattern, with messaging, content, and offers tailored to each cluster, in partnership with sales, SDRs, and field marketing.
• Scale what works into 1:many programmatic plays across a broader target list of prospects and customers, using intent, enrichment, and ad targeting to reach the right buying groups without hand-building every touch.
• Map buying centers inside each account (VP Eng, CTO, platform and developer experience leads, security and procurement) and build multithreaded plays that reach each of them.
• Turn account intelligence, intent, and usage signals into tailored campaign treatments, from personalized outreach and executive programs to events, direct mail, and sales plays.
• Tell stories that land with technical buyers.
• Shape the narrative, messaging, and offers for each campaign, and write the copy that carries it: briefs, emails, landing pages, ads, and account-specific content.
• Develop engaging concepts and formats for virtual events (webinars, workshops, and exec roundtables), owning all aspects of production from idea to follow-up: select relevant topics, line up speakers from internal leaders and our customers, and make sure everyone is prepared.

Skills

ABM strategy

Campaign design

Copywriting

Webinar planning

Data-driven optimization

Job description

SpaceXSI is seeking an Integrated Campaigns Manager focused on demand generation and account-based marketing to win and expand our most strategic accounts. Youll help run campaigns that create demand for our products among enterprise buyers, building programs for priority accounts, crafting stories that land with target audiences, and executing webinars, offers, nurture, and campaign deliverables that turn engagement into pipeline.

This is an execution-heavy role with room to grow.