Performance Marketing Manager - Scale Global Mobile Games

Pine Games

Fatih

On-site

TRY 300,000 - 420,000

Full time

14 days+

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Job summary

Pine Games is seeking a passionate Performance Marketing Manager to scale our games globally using creative and data-driven strategies. You will lead UA campaigns, collaborate with marketing artists, and stay ahead of industry trends to grow our player base and maximize engagement.

Join a fast-paced team that values collaboration, innovation, and measurable impact on game growth and monetization.

Qualifications

Bachelor's degree in a relevant field.
2+ years of experience in a similar role in the gaming industry.
Strong analytical skills for data analysis and forecasting to make data-driven decisions.
Strong knowledge of performance marketing channels and experience with tools such as Google Analytics, Appsflyer, or Adjust.
Strong understanding of SKAdNetwork / privacy attribution frameworks.
Good understanding of mobile gaming market trends, player preferences, and industry best practices.
Ability to thrive in a fast-paced, challenging work environment.

Responsibilities

Take part in building the next category leader in the merge genre: Viking Island.
Manage and optimize marketing campaigns on various channels and ad networks
Develop and execute data-driven user acquisition and retention strategies to drive growth for our games.
Test new strategies, campaigns and ad networks to ensure constant improvement of the UA process
Collaborate with Marketing Artists to create high-performing creatives
Stay up to date with industry trends and gather market intelligence