Performance Marketing Manager

Bigger Games; Fatih; On-site; TRY 60,000 - 80,000; Full time

Benefits offered by this job

Health insurance with unlimited coverage

Opportunities to attend global conferences

Relocation support if needed

Job summary

Bigger Games in Istanbul is looking for a talented Performance Marketing Manager to manage and optimize campaigns across multiple ad networks. This role is crucial for reaching millions of users and improving user acquisition strategies.

The ideal candidate will have over 5 years of experience, a relevant degree, and strong analytical skills. The company offers competitive compensation, health insurance, and a centrally located office in the heart of Istanbul.

Qualifications

• 5+ years minimum relevant business/market experience.
• Outstanding analytical skills for data analysis.

Responsibilities

• Manage and optimize all campaigns on all channels.
• Analyze UA data and identify growth opportunities.
• Work closely with ad networks.

Skills

Data-driven decision making

User acquisition (UA) knowledge

Analytical skills

Interest in mobile gaming

Results-oriented approach

Education

University degree in Engineering, Mathematics, Economics or relevant fields

Job description

We're looking for a Performance Marketing Manager responsible for establishing and executing strategies to touch millions of users, working with a talented team.

At Bigger Games, we aim to reach millions of users, and our Marketing team is the key player that will help us fulfil this mission.

If you are a talented and passionate performance marketing manager who loves games and shares our passion for enjoying and crafting games, come and join us!

ABOUT THIS ROLE:

• Manage and optimize all campaigns on all channels, such as Facebook, Google, and other ad networks, by data-driven decisions.

• Constantly test new tactics, new campaigns, and new ad networks to improve the UA process.

• Work closely with ad networks and manage the relationships

• Analyze the UA data and identify the growth opportunities

• Understand the market dynamics, UA tools and users to improve the whole UA process

• Work together with marketing artists to create better-performing creatives

• Closely follow the competition and gather market intelligence to establish new best practices

• Optimize and track monetization channels to improve LTV

YOU COULD BE A GREAT FIT IF:

• University degree in Engineering, Mathematics, Economics or relevant fields

• 5+ years minimum relevant business / market experience

• Knowledge of how to do UA on ad networks such as Facebook, Google, AppLovin, etc.

• Outstanding analytical skills to make data-driven decisions and strength in data analysis

• A good sense of gameplay experience and special attention to detail

• Strong knowledge and interest in mobile gaming

• Being results-oriented and metric-driven

BONUS POINT IF:

• You’veplayedTasty Match: Cook and Puzzleandexploredthegame.Ifnot,now’sagreattimetostart!

• You’recuriousaboutthegamingindustryandeagertolearnmore.

• Youenjoyworkinginfast-moving,dynamicenvironments.

BENEFITS:

• Bepartofatop-tierteam, learnfromthebest,andcreategamesplayerslove.

• Competitivecompensation.

• Healthinsurancewithunlimitedcoverage.

• Abeautiful,centrallylocatedofficeintheheartofIstanbul.

• Opportunitiestoattendglobalconferencesandstayconnectedwiththeindustry

• Relocationsupporttomakeyourmovehassle-freeifneeded.