Key Account Manager

Dogadan; Fatih; On-site; TRY 600,000 - 900,000; Full time

Job summary

Doğadan, affiliate of The Coca-Cola Company, seeks a National Key Account Manager to lead strategic relationships with major retailers and shape annual business plans in Turkey.

You will drive the E-commerce channel, optimize listings and pricing, coordinate cross-functional teams, and deliver data‑driven analyses to fuel sustainable growth.

Qualifications

• 5+ years in Sales or Key Account Management.
• Experience with modern trade and national retailers.
• Strong communication and stakeholder management.

Responsibilities

• Manage commercial relationships with strategic key accounts such as Migros, Carrefour, and Metro and develop annual business plans.
• Lead the development and structuring of the E-commerce channel, defining growth strategies.
• Monitor sales volume, market penetration, and profitability targets across the customer portfolio.
• Manage product listings, pricing, promotions, and stock strategies per customer and market dynamics.
• Coordinate end-to-end processes with commercial, marketing, logistics, and finance teams.
• Identify growth opportunities, prepare proposals, and present to senior management.
• Develop projects to increase visibility, campaigns, and conversion on e-commerce platforms.
• Prepare periodic sales reports and conduct performance analyses.
• Maintain sustainable partnerships and manage risks for long-term relationships.

Skills

Key account management

Sales experience

E-commerce

Negotiation

Stakeholder management

Job description

We’re looking for a "National Key Account Manager" for our growing organization in Doğadan, affiliate of The Coca Cola Company.

Job Description

• Managing commercial relationships with strategically important key accounts such as Migros, Carrefour, and Metro, and developing annual business plans.
• Leading the development and structuring of the E-commerce channel, defining and implementing channel growth strategies.
• Monitoring sales volume, market penetration, and profitability targets across the customer portfolio, and developing action plans to achieve these targets.
• Managing product listings, pricing, promotional, and stock strategies in line with customer requirements, category dynamics, and competitive market conditions.
• Coordinating end-to-end processes in close collaboration with commercial teams, marketing, logistics, finance, and other relevant departments.
• Identifying channel-specific and customer-specific growth opportunities, preparing business development proposals, and presenting them to senior management.
• Developing projects aimed at increasing visibility, campaign effectiveness, and conversion rates across e-commerce platforms.
• Preparing periodic sales reports and conducting performance analyses.
• Maintaining sustainable business partnerships, managing potential risks, and strengthening long-term commercial relationships.

Qualifications

• 5+ years of experience in Sales, National Key Account Management, Trade Marketing, or E-commerce.
• Hands‑on experience with modern trade customers and national retail chains
• Strong commercial and analytical mindset, with solid problem-solving and planning skills
• Excellent communication, negotiation, and stakeholder management skills
• Collaborative, proactive, and results-oriented approach